Trello vs WorkflowMax:Which is more popular by branded search in New Zealand?
In August 2026, Trello had more branded searches than WorkflowMax among project management software in New Zealand. Trello was estimated to have 10.6K branded searches compared to WorkflowMax’s 3.6K, and held a 24.3% Share of Search versus WorkflowMax’s 8.3%.
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Which is more popular in search, Trello or WorkflowMax?
Compare the project and work management tools New Zealand teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Trello, WorkflowMax. The figures are in the table below the chart.
View monthly share of search table
| Month | Notion | Trello | ClickUp | WorkflowMax | Smartsheet | monday.com | Basecamp | Asana | Wrike | Teamwork.com |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.2% | 22.8% | 8.2% | 8% | 8.2% | 5.7% | 2.3% | 0.64% | 0.77% | 0.18% |
| Nov 2025 | 38.5% | 24.6% | 8.9% | 10.6% | 7.1% | 6.1% | 2.5% | 0.57% | 0.86% | 0.17% |
| Dec 2025 | 42% | 26.8% | 8% | 9.3% | 6.3% | 3.6% | 2.6% | 0.51% | 0.79% | 0.13% |
| Jan 2026 | 49.7% | 21.3% | 9.4% | 7.3% | 6.2% | 2.7% | 2% | 0.52% | 0.77% | 0.17% |
| Feb 2026 | 48.2% | 24.3% | 8.7% | 6.9% | 5.7% | 2.9% | 1.8% | 0.59% | 0.73% | 0.17% |
| Mar 2026 | 44.3% | 27.4% | 8.2% | 7.9% | 5.4% | 3.7% | 1.9% | 0.52% | 0.64% | 0.14% |
| Apr 2026 | 44% | 22.9% | 10.1% | 7.9% | 5.5% | 5.6% | 2.3% | 0.75% | 0.79% | 0.09% |
| May 2026 | 41.1% | 26% | 9.2% | 7.3% | 6.1% | 6.3% | 2.2% | 1.1% | 0.58% | 0.18% |
| Jun 2026 | 41.2% | 26.5% | 7.8% | 9.2% | 5.4% | 5.3% | 2.2% | 1.6% | 0.62% | 0.19% |
| Jul 2026 | 45.4% | 24.3% | 8.6% | 8.3% | 5.9% | 3.4% | 2.2% | 1.1% | 0.64% | 0.12% |
| Aug 2026 | 44.8% | 24.3% | 8.6% | 8.3% | 5.9% | 3.4% | 3.2% | 0.76% | 0.69% | 0.14% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the Trello and WorkflowMax comparison changed over the last 12 months?
3 findings
- Trello was ahead of WorkflowMax in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management software in New Zealand moved from 22.8% to 24.3%, and its estimated monthly branded searches moved from 10.4K to 10.6K.
- Across the 11 months ending August 2026, WorkflowMax’s estimated Share of Search among project management software in New Zealand moved from 8% to 8.3%, and its estimated monthly branded searches held steady at 3.6K.
How did search popularity change for New Zealand project management software in August 2026?
0 changes
Neither Trello nor WorkflowMax moved beyond provider rounding among project management software in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Trello’s and WorkflowMax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Trello
14 branded search terms
- trello
- trello app
- trello com
- trello cost
- trello download
- trello free
- trello kanban
- trello near me
- trello nz
- trello online
- trello planner
- trello project management
- trello project management tool
- trello software
WorkflowMax
4 branded search terms
- workflowmax
- workflowmax app
- workflowmax com
- workflowmax project management
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