The Bay Hill vs The Oxford:Which is more popular by branded search in New Zealand?
In August 2026, The Oxford had more branded searches than The Bay Hill among timaru restaurants in New Zealand. The Oxford was estimated to have 1.5K branded searches compared to The Bay Hill’s 480, and held a 44% Share of Search versus The Bay Hill’s 14.5%.
Follow The Bay Hill vs The Oxford and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, The Bay Hill or The Oxford?
Compare restaurants in Timaru, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for The Oxford, The Bay Hill. The figures are in the table below the chart.
View monthly share of search table
| Month | The Oxford | Street Food Kitchen | The Bay Hill |
|---|---|---|---|
| Oct 2025 | 44% | 48.3% | 7.8% |
| Nov 2025 | 44% | 47.4% | 8.6% |
| Dec 2025 | 39.9% | 49.3% | 10.8% |
| Jan 2026 | 39.7% | 49% | 11.3% |
| Feb 2026 | 41.8% | 46.4% | 11.7% |
| Mar 2026 | 48.2% | 40.7% | 11.1% |
| Apr 2026 | 31.5% | 39.8% | 28.7% |
| May 2026 | 43.5% | 46.5% | 9.9% |
| Jun 2026 | 44.1% | 46.2% | 9.7% |
| Jul 2026 | 43.2% | 44.5% | 12.3% |
| Aug 2026 | 44% | 41.6% | 14.5% |
| Sep 2026 | — | — | — |
How has the The Bay Hill and The Oxford comparison changed over the last 12 months?
3 findings
- The Oxford was ahead of The Bay Hill in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, The Bay Hill’s estimated Share of Search among timaru restaurants in New Zealand moved from 7.8% to 14.5%, and its estimated monthly branded searches moved from 270 to 480.
- Across the 11 months ending August 2026, The Oxford’s estimated Share of Search among timaru restaurants in New Zealand held steady at 44%, and its estimated monthly branded searches held steady at 1.5K.
How did search popularity change for New Zealand timaru restaurants in August 2026?
2 changes
In August 2026, The Oxford overtook Street Food Kitchen to take the highest estimated Share of Search among timaru restaurants in New Zealand, at 44%.

In August 2026, The Bay Hill gained estimated Share of Search among timaru restaurants in New Zealand, from 12.3% to 14.5%.
How each brand is measured
Brandwave collects information about searches that people make online using The Bay Hill’s and The Oxford’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
The Bay Hill
5 branded search terms
- bay hill timaru
- bay hill timaru menu
- the bay hill
- the bay hill restaurant
- the bay hill timaru
The Oxford
3 branded search terms
- oxford timaru
- the oxford timaru
- the oxford timaru menu

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.