Smith & Sons vs Summit Construction:Which is more popular by branded search in New Zealand?
In August 2026, Smith & Sons had more branded searches than Summit Construction among christchurch renovation builders in New Zealand. Smith & Sons was estimated to have 510 branded searches compared to Summit Construction’s 220, and held a 25.6% Share of Search versus Summit Construction’s 11.1%.
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Which is more popular in search, Smith & Sons or Summit Construction?
Compare Christchurch renovation builders using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Smith & Sons, Summit Construction. The figures are in the table below the chart.
View monthly share of search table
| Month | Refresh Renovations | Smith & Sons | Summit Construction | Sinclair Builders |
|---|---|---|---|---|
| Oct 2025 | 66% | 21.8% | 7.1% | 5.1% |
| Nov 2025 | 66.5% | 22.9% | 5.9% | 4.7% |
| Dec 2025 | 56.7% | 28.4% | 9% | 6% |
| Jan 2026 | 56.5% | 23.5% | 16% | 4% |
| Feb 2026 | 55.9% | 26.8% | 13.6% | 3.6% |
| Mar 2026 | 59.3% | 27% | 9.3% | 4.4% |
| Apr 2026 | 58.5% | 24.4% | 13% | 4.1% |
| May 2026 | 62.1% | 22.3% | 8.9% | 6.7% |
| Jun 2026 | 62.4% | 23.9% | 7.6% | 6.1% |
| Jul 2026 | 63% | 24.9% | 7.9% | 4.2% |
| Aug 2026 | 57.8% | 25.6% | 11.1% | 5.5% |
| Sep 2026 | — | — | — | — |
How has the Smith & Sons and Summit Construction comparison changed over the last 12 months?
3 findings
- Smith & Sons was ahead of Summit Construction in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among christchurch renovation builders in New Zealand moved from 21.8% to 25.6%, and its estimated monthly branded searches moved from 430 to 510.
- Across the 11 months ending August 2026, Summit Construction’s estimated Share of Search among christchurch renovation builders in New Zealand moved from 7.1% to 11.1%, and its estimated monthly branded searches moved from 140 to 220.
How did search popularity change for New Zealand christchurch renovation builders in August 2026?
2 changes
In August 2026, Summit Construction gained estimated Share of Search among christchurch renovation builders in New Zealand, from 7.9% to 11.1%.
In August 2026, Smith & Sons gained estimated Share of Search among christchurch renovation builders in New Zealand, from 24.9% to 25.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Smith & Sons’ and Summit Construction’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Smith & Sons
10 branded search terms
- smith & sons
- smith & sons dunedin
- smith & sons tauranga
- smith and sons
- smith and sons nz
- smith and sons renovations
- smith sons renovations
- smith&sons
- smithandsons
- smithandsons.co.nz
Summit Construction
4 branded search terms
- summit construction
- summit construction christchurch
- summit construction services
- summitconstruction
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.