Shopify vs Sortly:Which is more popular?
In September 2026, Sortly had more branded searches than Shopify among inventory management software in New Zealand. Sortly had about 130 branded searches, while Shopify had 10. Sortly made up 3.9% of all inventory management software searches we track, and Shopify accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about inventory management software, Shopify appeared in four of the five answers and Sortly in one. Shopify was mentioned before Sortly in four out of five answers.
Who do people search for more?
Sortly, about 13 searches for every 1 for Shopify
Who does AI mention more?
Shopify, mentioned in 4 of 5 answers, Sortly in 1
Who does AI recommend more?
Shopify, named ahead of Sortly in 4 of 5 answers
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Top inventory management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Shopify was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Sortly was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Shopify was listed before Sortly in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Unleashed1st
Cin72nd
Zoho Inventory3rd
Shopify4th
Sortly5th
inFlow Inventory6th
Katana7th
Fishbowl8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Cin74 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Unleashed4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Shopify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zoho Inventory3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fishbowl2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Katana2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sortly1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
inFlow Inventory1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about inventory management software
5 answers
Asked ChatGPT
“Which inventory management tool should I use in New Zealand?”
Asked ChatGPT
“What are the best inventory management tools in New Zealand?”
Asked ChatGPT
“What's the best inventory management tool in New Zealand for product stock?”
Searched Google, AI Overview
“inventory management software nz”
Searched Google, AI Overview
“inventory software for small business”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Shopify or Sortly more popular in search?
This chart shows how often people search Google for Shopify and Sortly by name. Each line represents a brand's share of searches for all eight inventory management software we track, month by month, from searches in New Zealand.
Share of searches by month for Sortly, Shopify. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cin7 | Unleashed | Fishbowl | Zoho Inventory | Sortly | inFlow Inventory | Katana | Shopify |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.9% | 15.5% | 14.7% | 6.5% | 4.7% | 3.5% | 1% | 0.25% |
| Nov 2025 | 54.1% | 15.4% | 14.5% | 6.3% | 3.9% | 3.9% | 1.5% | 0.3% |
| Dec 2025 | 50.2% | 17.7% | 16.4% | 4.8% | 4.1% | 5.1% | 1.4% | 0.34% |
| Jan 2026 | 51.3% | 14.8% | 17.1% | 6.1% | 4.3% | 4.9% | 1.2% | 0.29% |
| Feb 2026 | 52.7% | 16.7% | 14.3% | 6.3% | 3.9% | 4.5% | 1.5% | 0.3% |
| Mar 2026 | 46.9% | 14.7% | 21.9% | 5.7% | 3.9% | 5.3% | 1.3% | 0.22% |
| Apr 2026 | 54.5% | 13.2% | 14.4% | 6.3% | 4.5% | 5.4% | 1.5% | 0.3% |
| May 2026 | 54.7% | 14.1% | 15.1% | 5.4% | 4.6% | 4.9% | 1% | 0.26% |
| Jun 2026 | 55% | 13.9% | 15.2% | 5.4% | 4.9% | 4.4% | 1% | 0.26% |
| Jul 2026 | 58.3% | 14.2% | 13.1% | 4.6% | 5.2% | 3.3% | 1.1% | 0.27% |
| Aug 2026 | 55.8% | 15.9% | 12.3% | 6.7% | 4.1% | 3.6% | 1.3% | 0.26% |
| Sep 2026 | 56.4% | 15.2% | 14.5% | 5.2% | 3.9% | 3% | 1.5% | 0.3% |
How has the Shopify and Sortly comparison changed over the last 12 months?
3 findings
- Sortly was ahead of Shopify in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Shopify’s share of searches among inventory management software in New Zealand moved from 0.25% to 0.3%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Sortly’s share of searches among inventory management software in New Zealand moved from 4.7% to 3.9%, and its estimated monthly branded searches moved from 190 to 130.
How did search popularity change for New Zealand inventory management software in September 2026?
1 change

Estimated monthly branded searches for Sortly in New Zealand fell 31.6% over 12 measured months, from 190 to 130 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Shopify’s and Sortly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among inventory management software

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