Brandwave

Plateau vs Vine Eatery:Which is more popular by branded search in New Zealand?

In August 2026, Plateau had more branded searches than Vine Eatery among taupō restaurants in New Zealand. Plateau was estimated to have 1.7K branded searches compared to Vine Eatery’s 260, and held a 31.3% Share of Search versus Vine Eatery’s 4.8%.

Share of Search among taupō restaurants in New Zealand in August 2026Which is more popular in search, Plateau or Vine Eatery?
Plateau31.3%1.7K searches
vs
Vine Eatery4.8%260 searches

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Which is more popular in search, Plateau or Vine Eatery?

Compare restaurants in Taupō, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Plateau and Vine Eatery among taupō restaurants in New Zealand, by month

Share of Search by month for Plateau, Vine Eatery. The figures are in the table below the chart.

View monthly share of search table
MonthBrantry EateryPlateauThe Bistro TaupoVine Eatery
Oct 202549.8%30%16.8%3.3%
Nov 202554.1%26.9%15.1%3.9%
Dec 202559.2%26%11.1%3.6%
Jan 202658.7%22.7%15%3.6%
Feb 202661.2%20.8%14.8%3.2%
Mar 202656.9%23.5%15.9%3.7%
Apr 202655.2%23.1%18.2%3.5%
May 202646.7%31.9%17.4%4%
Jun 202639.8%38.5%17.5%4.2%
Jul 202644.1%34.6%16.4%4.9%
Aug 202645.1%31.3%18.9%4.8%
Sep 2026————

How has the Plateau and Vine Eatery comparison changed over the last 12 months?

  • Plateau was ahead of Vine Eatery in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Plateau’s estimated Share of Search among taupō restaurants in New Zealand moved from 30% to 31.3%, and its estimated monthly branded searches held steady at 1.7K.
  • Across the 11 months ending August 2026, Vine Eatery’s estimated Share of Search among taupō restaurants in New Zealand moved from 3.3% to 4.8%, and its estimated monthly branded searches moved from 190 to 260.

How did search popularity change for New Zealand taupō restaurants in August 2026?

  1. In August 2026, Plateau lost estimated Share of Search among taupō restaurants in New Zealand, from 34.6% to 31.3%.

  2. Estimated monthly branded searches for Vine Eatery in New Zealand rose 36.8% over 11 measured months, from 190 to 260 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Plateau’s and Vine Eatery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Plateau

2 branded search terms

  • plateau taupo
  • the plateau taupo

Vine Eatery

3 branded search terms

  • vine eatery
  • vine eatery menu
  • vine eatery taupo

How the Brand Demand Index is measured

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