Brandwave

Pandora vs Partridge Jewellers:Which is more popular by branded search in New Zealand?

In August 2026, Pandora had more branded searches than Partridge Jewellers among jewellery retailers in New Zealand. Pandora was estimated to have 54.5K branded searches compared to Partridge Jewellers’ 4.8K, and held a 24.2% Share of Search versus Partridge Jewellers’ 2.1%.

Share of Search among jewellery retailers in New Zealand in August 2026Which is more popular in search, Pandora or Partridge Jewellers?
Pandora24.2%54.5K searches
vs
Partridge Jewellers2.1%4.8K searches

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Which is more popular in search, Pandora or Partridge Jewellers?

Compare the jewellery stores New Zealanders buy engagement rings, watches and gifts from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pandora and Partridge Jewellers among jewellery retailers in New Zealand, by month

Share of Search by month for Pandora, Partridge Jewellers. The figures are in the table below the chart.

View monthly share of search table
MonthMichael HillPandoraPascoesLovisaStewart DawsonsWalker & HallGoldmarkPartridge Jewellers
Oct 202524.6%21.3%25.2%14.7%4.7%5.3%1.7%2.5%
Nov 202525.7%25.9%22.9%13.7%4.2%4%1.9%1.7%
Dec 202523%26.7%25.9%12.7%4.2%4%2%1.4%
Jan 202626.1%22.2%22.5%15.2%5%4.8%1.9%2.3%
Feb 202628.9%20.7%23.4%13.6%4.5%5.1%1.7%2.1%
Mar 202626.5%21.6%21.5%15.3%5.1%5.7%1.7%2.9%
Apr 202628.3%20.6%22.7%14.2%4.8%5.2%1.8%2.3%
May 202625.7%25.8%22.5%12.6%4.2%4.9%1.8%2.4%
Jun 202624.3%26.9%21.4%14.3%4.7%4.7%1.5%2.2%
Jul 202624.2%24.1%22.8%15%4.9%4.8%1.8%2.4%
Aug 202626.4%24.2%23.4%13.1%4.4%4.3%2.1%2.1%
Sep 2026————————

How has the Pandora and Partridge Jewellers comparison changed over the last 12 months?

How did search popularity change for New Zealand jewellery retailers in August 2026?

  1. In August 2026, Partridge Jewellers fell from 7th to 8th among jewellery retailers in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Pandora’s and Partridge Jewellers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pandora

23 branded search terms

  • bracelet gold pandora
  • childrens pandora bracelet
  • engagement rings pandora
  • engraved jewellery pandora
  • engraved pandora bracelet
  • pandora bracelet
  • pandora bracelet charms sale
  • pandora bracelet tennis
  • pandora charm bracelet
  • pandora charms
  • pandora charms in gold
  • pandora earrings
  • pandora jewellery
  • pandora jewelry promise rings
  • pandora necklace
  • pandora nz
  • pandora nz charms
  • pandora nz earrings
  • pandora rings
  • pandora rings gold
  • pandora sale rings
  • pandora silver rings
  • silver pandora bracelet

Partridge Jewellers

9 branded search terms

  • partridge jewellers
  • partridge jewellers near me
  • partridge jewellers nz
  • partridge jewellers queen street
  • partridge jewellers rings
  • partridge jewellers rolex
  • partridge jewellers watches
  • partridgejewellers
  • partridgejewellers com

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.