Brandwave

oOh!media vs QMS Media New Zealand:Which is more popular in New Zealand?

In September 2026, oOh!media had more branded searches than QMS Media New Zealand among Out-of-Home advertising in New Zealand. oOh!media had about 260 branded searches, while QMS Media New Zealand had 0. oOh!media made up 5.9% of all Out-of-Home advertising searches we track, and QMS Media New Zealand accounted for 0%. When we asked ChatGPT and Google AI Overviews about Out-of-Home advertising, QMS Media New Zealand appeared in three of the five answers and oOh!media in two. QMS Media New Zealand was mentioned before oOh!media in two out of three answers that named either.

Among Out-of-Home advertising in New Zealand in September 2026

Who do people search for more?

oOh!media, the only one of the two with measured searches

oOh!media 260 searchesQMS Media New Zealand 0 searches

Who does AI mention more?

QMS Media New Zealand, mentioned in 3 of 5 answers, oOh!media in 2

QMS Media New Zealand in 3 of 5oOh!media in 2 of 5

Who does AI recommend more?

QMS Media New Zealand, named ahead of oOh!media in 2 of 3 answers

QMS Media New Zealand first in 2oOh!media first in 1

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Top Out-of-Home advertising in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, QMS Media New Zealand was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. oOh!media was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. QMS Media New Zealand was listed before oOh!media in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. QMS Media New Zealand1st
  2. oOh!media2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • QMS Media New Zealand3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • oOh!media2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about Out-of-Home advertising

5 answers
  • Asked ChatGPT

    “Which outdoor advertising company should I hire in New Zealand?”

    1. Asked ChatGPT

      “What are the best outdoor advertising companies in New Zealand?”

      1. 1QMS Media New Zealand
    2. Asked ChatGPT

      “What's the best outdoor advertising company in New Zealand for local brand visibility?”

      1. 1QMS Media New Zealand
      2. 3oOh!media
    3. Searched Google, AI Overview

      “outdoor advertising companies”

      1. 2oOh!media
      2. 3QMS Media New Zealand
    4. Searched Google, AI Overview

      “best outdoor advertising”

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Is oOh!media or QMS Media New Zealand more popular in search?

      This chart shows how often people search Google for oOh!media and QMS Media New Zealand by name. Each line represents a brand's share of searches for all nine Out-of-Home advertising we track, month by month, from searches in New Zealand.

      oOh!media and QMS Media New Zealand among Out-of-Home advertising in New Zealand, by month

      Share of searches by month for oOh!media, QMS Media New Zealand. The figures are in the table below the chart.

      View monthly share of searches table
      MonthoOh!mediaQMS Media New Zealand
      Nov 20258.1%0.27%
      Dec 20256.6%0%
      Jan 20264.8%0.23%
      Feb 20267.1%0.29%
      Mar 20267.3%0.23%
      Apr 202611.3%0%
      May 20268.2%0.21%
      Jun 202611.9%0%
      Jul 20267.6%0%
      Aug 20268.1%0%
      Sep 20265.9%0%
      Oct 2026——

      How has branded search for oOh!media and QMS Media New Zealand changed in New Zealand over the last 12 months?

      3 findings

      How did search popularity change for New Zealand Out-of-Home advertising in September 2026?

      2 changes
      1. In September 2026, oOh!media lost share of searches among Out-of-Home advertising in New Zealand, from 8.1% to 5.9%.

      2. Estimated monthly branded searches for QMS Media New Zealand in New Zealand fell 100% over 11 measured months, from 10 to 0 in September 2026.

      How are oOh!media’s and QMS Media New Zealand’s branded searches counted?

      5 search terms

      Brandwave collects information about searches that people make online using oOh!media’s and QMS Media New Zealand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      oOh!media

      4 branded search terms

      • adshel
      • ooh media
      • ooh media billboards
      • oohmedia

      QMS Media New Zealand

      1 branded search term

      • qms media new zealand

      How the Brand Demand Index is measured

      Creator with pink hair and a pink jacket

      Put your own brand in this comparison

      Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.