Number 11 at Wairau River vs Scotch Wine Bar:Which is more popular in New Zealand?
In October 2026, Scotch Wine Bar had more branded searches than Number 11 at Wairau River among Blenheim and Marlborough restaurants in New Zealand. Scotch Wine Bar had about 400 branded searches, while Number 11 at Wairau River had 80. Scotch Wine Bar made up 11.6% of all Blenheim and Marlborough restaurant searches we track, and Number 11 at Wairau River accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about Blenheim and Marlborough restaurants, Number 11 at Wairau River appeared in two of the three answers and Scotch Wine Bar in none.
Who do people search for more?
Scotch Wine Bar, about 5 searches for every 1 for Number 11 at Wairau River
Who does AI mention more?
Number 11 at Wairau River, mentioned in 2 of 3 answers, Scotch Wine Bar in 0
Who does AI recommend more?
Number 11 at Wairau River, the only one of the two named
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Top Blenheim and Marlborough restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Number 11 at Wairau River was mentioned in two out of three: in two of the three ChatGPT answers. Scotch Wine Bar did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Harvest Restaurant3 of 3Named in 3 of 3 ChatGPT answers
Gramado's3 of 3Named in 3 of 3 ChatGPT answers
Arbour3 of 3Named in 3 of 3 ChatGPT answers
Oak & Ivy2 of 3Named in 2 of 3 ChatGPT answers
Number 11 at Wairau River2 of 3Named in 2 of 3 ChatGPT answers
Raupō0 of 3Named in 0 of 3 ChatGPT answers
Scotch Wine Bar0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Blenheim and Marlborough restaurants
3 answers
Asked ChatGPT
“Which and Marlborough restaurant should I go to in Blenheim, New Zealand?”
Asked ChatGPT
“What are the best and Marlborough restaurants in Blenheim, New Zealand?”
Asked ChatGPT
“What's the best and Marlborough restaurant in Blenheim, New Zealand for a nice meal?”
Searched Google, AI Overview
“blenheim restaurants”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“blenheim dinner”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Number 11 at Wairau River or Scotch Wine Bar more popular in search?
This chart shows how often people search Google for Number 11 at Wairau River and Scotch Wine Bar by name. Each line represents a brand's share of searches for all seven Blenheim and Marlborough restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Scotch Wine Bar, Number 11 at Wairau River. The figures are in the table below the chart.
View monthly share of searches table
| Month | Harvest Restaurant | Raupō | Gramado's | Oak & Ivy | Scotch Wine Bar | Arbour | Number 11 at Wairau River |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.8% | 9.5% | 18.5% | 25.9% | 8.8% | 5.9% | 2.5% |
| Dec 2025 | 33.6% | 14.6% | 14.6% | 19.7% | 10.2% | 4.8% | 2.5% |
| Jan 2026 | 39.5% | 11.8% | 17.8% | 13.2% | 8.2% | 6.8% | 2.7% |
| Feb 2026 | 33.1% | 11.7% | 18.2% | 14.1% | 10.1% | 10.1% | 2.8% |
| Mar 2026 | 33.6% | 14.2% | 20.4% | 12% | 10.6% | 7.1% | 2.1% |
| Apr 2026 | 28.6% | 18.9% | 24% | 10.1% | 10.6% | 5.9% | 1.8% |
| May 2026 | 23.9% | 19.1% | 24.6% | 11.5% | 14.4% | 5.3% | 1.2% |
| Jun 2026 | 20.5% | 19.7% | 23.9% | 11.1% | 14% | 9.7% | 1.1% |
| Jul 2026 | 14.1% | 17% | 34.1% | 13% | 12% | 8% | 1.8% |
| Aug 2026 | 22.6% | 21.6% | 24.5% | 13.8% | 10% | 5.6% | 1.9% |
| Sep 2026 | 23.3% | 23.6% | 21.7% | 14.2% | 10.7% | 4.9% | 1.6% |
| Oct 2026 | 29.1% | 20.1% | 18.9% | 12.8% | 11.6% | 5.2% | 2.3% |
How has branded search for Number 11 at Wairau River and Scotch Wine Bar changed in New Zealand over the last 12 months?
3 findings
- Scotch Wine Bar was ahead of Number 11 at Wairau River in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Number 11 at Wairau River’s share of searches among Blenheim and Marlborough restaurants in New Zealand moved from 2.5% to 2.3%, and its estimated monthly branded searches moved from 140 to 80.
- Across the 12 months ending October 2026, Scotch Wine Bar’s share of searches among Blenheim and Marlborough restaurants in New Zealand moved from 8.8% to 11.6%, and its estimated monthly branded searches moved from 490 to 400.
How did search popularity change for New Zealand Blenheim and Marlborough restaurants in October 2026?
2 changes

In October 2026, Scotch Wine Bar gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 10.7% to 11.6%.

In October 2026, Number 11 at Wairau River gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 1.6% to 2.3%.
How are Number 11 at Wairau River’s and Scotch Wine Bar’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Number 11 at Wairau River’s and Scotch Wine Bar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Number 11 at Wairau River
2 branded search terms
- number 11 wairau river
- wairau river restaurant
Scotch Wine Bar
2 branded search terms
- scotch wine bar
- scotch wine bar menu
Other head-to-heads among Blenheim and Marlborough restaurants

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