Brandwave

North & South vs Woman's Day NZ:Which is more popular by branded search in New Zealand?

In August 2026, Woman's Day NZ had more branded searches than North & South among magazines in New Zealand. Woman's Day NZ was estimated to have 850 branded searches compared to North & South’s 110, and held a 20.7% Share of Search versus North & South’s 2.7%.

Share of Search among magazines in New Zealand in August 2026Which is more popular in search, North & South or Woman's Day NZ?
North & South2.7%110 searches
vs
Woman's Day NZ20.7%850 searches

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Which is more popular in search, North & South or Woman's Day NZ?

Compare the magazines New Zealanders read in print and online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

North & South and Woman's Day NZ among magazines in New Zealand, by month

Share of Search by month for Woman's Day NZ, North & South. The figures are in the table below the chart.

View monthly share of search table
MonthNew Zealand ListenerNZ House & GardenWoman's Day NZMetroNorth & South
Oct 202536.5%25.4%10.5%19.7%7.8%
Nov 202537.2%35.7%17.6%5.6%3.9%
Dec 202537.9%36.1%15.5%6.9%3.6%
Jan 202638.4%36.2%17.1%4.9%3.4%
Feb 202637.4%31.7%22.9%4.2%3.7%
Mar 202629.5%23.4%39.6%4.4%3.1%
Apr 202643.2%35.3%13.9%4.5%3.2%
May 202640.6%32.5%18.2%5.7%3%
Jun 202643%27.9%18.2%8%2.9%
Jul 202646.7%30.8%15.4%4.2%2.9%
Aug 202640.7%31.7%20.7%4.1%2.7%
Sep 2026—————

How has the North & South and Woman's Day NZ comparison changed over the last 12 months?

  • Woman's Day NZ was ahead of North & South in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, North & South’s estimated Share of Search among magazines in New Zealand moved from 7.8% to 2.7%, and its estimated monthly branded searches moved from 400 to 110.
  • Across the 11 months ending August 2026, Woman's Day NZ’s estimated Share of Search among magazines in New Zealand moved from 10.5% to 20.7%, and its estimated monthly branded searches moved from 540 to 850.

How did search popularity change for New Zealand magazines in August 2026?

  1. In August 2026, Woman's Day NZ gained estimated Share of Search among magazines in New Zealand, from 15.4% to 20.7%.

  2. Estimated monthly branded searches for North & South in New Zealand fell 72.5% over 11 measured months, from 400 to 110 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using North & South’s and Woman's Day NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

North & South

2 branded search terms

  • north & south magazine
  • north & south subscription

Woman's Day NZ

7 branded search terms

  • nz womans day
  • womans day
  • womans day magazine new zealand
  • womans day magazine nz
  • womans day nz subscription
  • womansday co nz
  • womansdaynz

How the Brand Demand Index is measured

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