Brandwave

Netafim vs Rain Bird:Which is more popular?

In September 2026, Netafim had more branded searches than Rain Bird among irrigation brands in New Zealand. Netafim had about 90 branded searches, while Rain Bird had 50. Netafim made up 9.5% of all irrigation brand searches we track, and Rain Bird accounted for 5.3%. When we asked ChatGPT and Google AI Overviews about irrigation brands, Netafim appeared in four of the five answers and Rain Bird in two. Rain Bird was mentioned before Netafim in every answer.

Among irrigation brands in New Zealand in September 2026

Who do people search for more?

Netafim, about 80% more searches than Rain Bird

Netafim 90 searchesRain Bird 50 searches

Who does AI mention more?

Netafim, mentioned in 4 of 5 answers, Rain Bird in 2

Netafim in 4 of 5Rain Bird in 2 of 5

Who does AI recommend more?

Rain Bird, named ahead of Netafim in every answer

Rain Bird first in 2Netafim never first

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Top irrigation brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Netafim was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Rain Bird was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rain Bird was listed before Netafim in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hunter Irrigation1st
  2. Rain Bird2nd
  3. Netafim3rd
  4. RX Plastics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Netafim4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hunter Irrigation2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rain Bird2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RX Plastics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about irrigation brands

5 answers
  • Asked ChatGPT

    “Which irrigation brand should I buy in New Zealand?”

    1. 1Hunter Irrigation
    2. 2Rain Bird
    3. 3Netafim
  • Asked ChatGPT

    “What are the best irrigation brands in New Zealand?”

    1. 1Hunter Irrigation
    2. 2Rain Bird
    3. 3Netafim
  • Asked ChatGPT

    “What's the best irrigation brand in New Zealand for a farm?”

    1. 1Netafim
  • Searched Google, AI Overview

    “farm irrigation system”

    1. Searched Google, AI Overview

      “drip irrigation nz”

      1. 1Netafim

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Netafim or Rain Bird more popular in search?

    This chart shows how often people search Google for Netafim and Rain Bird by name. Each line represents a brand's share of searches for all four irrigation brands we track, month by month, from searches in New Zealand.

    Netafim and Rain Bird among irrigation brands in New Zealand, by month

    Share of searches by month for Netafim, Rain Bird. The figures are in the table below the chart.

    View monthly share of searches table
    MonthRX PlasticsHunter IrrigationNetafimRain Bird
    Oct 202569.9%16.5%6.8%6.8%
    Nov 202569.3%16.5%7.1%7.1%
    Dec 202563.2%22.8%6.1%7.9%
    Jan 202670.6%13.7%6.9%8.8%
    Feb 202675.8%9.5%7.4%7.4%
    Mar 202679.3%8.1%6.3%6.3%
    Apr 202679.1%7.7%5.5%7.7%
    May 202681.8%8%5.7%4.5%
    Jun 202684.6%3.8%8.7%2.9%
    Jul 202685.7%3.6%6%4.8%
    Aug 202679.1%5.5%7.7%7.7%
    Sep 202675.8%9.5%9.5%5.3%

    How has the Netafim and Rain Bird comparison changed over the last 12 months?

    3 findings
    • The lead changed hands once in the 12 months ending September 2026: Netafim took it in May 2026.
    • Across the 12 months ending September 2026, Netafim’s share of searches among irrigation brands in New Zealand moved from 6.8% to 9.5%, and its estimated monthly branded searches moved from 70 to 90.
    • Across the 12 months ending September 2026, Rain Bird’s share of searches among irrigation brands in New Zealand moved from 6.8% to 5.3%, and its estimated monthly branded searches moved from 70 to 50.

    How did search popularity change for New Zealand irrigation brands in September 2026?

    3 changes
    1. In September 2026, Hunter Irrigation overtook Netafim and Rain Bird to rank 2nd among irrigation brands in New Zealand, with 9.5% of the searches.

    2. In September 2026, Netafim gained share of searches among irrigation brands in New Zealand, from 7.7% to 9.5%.

    3. In September 2026, Rain Bird lost share of searches among irrigation brands in New Zealand, from 7.7% to 5.3%.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Netafim’s and Rain Bird’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Netafim

    1 branded search term

    • netafim

    Rain Bird

    1 branded search term

    • rain bird

    How the Brand Demand Index is measured

    Other head-to-heads among irrigation brands

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