Brandwave

How popular isNetafim?

In September 2026, people searched for Netafim by name about 90 times in New Zealand, a 28.6% increase from the previous year. These searches made up 9.5% of all New Zealand irrigation brand searches, placing Netafim third out of four brands. When we asked both ChatGPT and Google AI Overviews about irrigation brands, Netafim appeared in four of the five answers and was the third most recommended of the four.

Search and AI answers in September 2026

Netafim is the third most searched of 4 competitors and the third most recommended in AI answers.

  1. RX PlasticsShare of searches 75.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. Hunter IrrigationShare of searches 9.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
  3. NetafimShare of searches 9.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. Rain BirdShare of searches 5.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
Netafim website (opens in a new tab)

Follow Netafim and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top irrigation brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Netafim was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Netafim is the third most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hunter Irrigation1st
  2. Rain Bird2nd
  3. Netafim3rd
  4. RX Plastics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Netafim4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hunter Irrigation2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rain Bird2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RX Plastics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about irrigation brands

5 answers

  • Asked ChatGPT

    “Which irrigation brand should I buy in New Zealand?”

    1. 1Hunter Irrigation
    2. 2Rain Bird
    3. 3Netafim

  • Asked ChatGPT

    “What are the best irrigation brands in New Zealand?”

    1. 1Hunter Irrigation
    2. 2Rain Bird
    3. 3Netafim

  • Asked ChatGPT

    “What's the best irrigation brand in New Zealand for a farm?”

    1. 1Netafim

  • Searched Google, AI Overview

    “farm irrigation system”

    1. Searched Google, AI Overview

      “drip irrigation nz”

      1. 1Netafim

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Which irrigation brands compete with Netafim?

    Netafim against irrigation brands in New Zealand, by month

    Share of searches by month for RX Plastics, Hunter Irrigation, Netafim, Rain Bird. The figures are in the table below the chart.

    View monthly share of searches table
    MonthRX PlasticsHunter IrrigationNetafimRain Bird
    Oct 202569.9%16.5%6.8%6.8%
    Nov 202569.3%16.5%7.1%7.1%
    Dec 202563.2%22.8%6.1%7.9%
    Jan 202670.6%13.7%6.9%8.8%
    Feb 202675.8%9.5%7.4%7.4%
    Mar 202679.3%8.1%6.3%6.3%
    Apr 202679.1%7.7%5.5%7.7%
    May 202681.8%8%5.7%4.5%
    Jun 202684.6%3.8%8.7%2.9%
    Jul 202685.7%3.6%6%4.8%
    Aug 202679.1%5.5%7.7%7.7%
    Sep 202675.8%9.5%9.5%5.3%

    1. 1.RX Plastics

      75.8%

      Held 1st. 720 estimated branded searches, 0% vs prior month. Share -3.3 points.

    2. 2.Hunter Irrigation

      9.5%

      Moved from 4th to 2nd. 90 estimated branded searches, +80% vs prior month. Share +4 points.

    3. 3.Netafim

      9.5%

      Moved from 2nd to 3rd. 90 estimated branded searches, +28.6% vs prior month. Share +1.8 points.

    4. 4.Rain Bird

      5.3%

      Moved from 3rd to 4th. 50 estimated branded searches, -28.6% vs prior month. Share -2.4 points.

    Compare popularity between Netafim and its closest rivals

    Every comparison with Netafim

    3 comparisons

    How has branded search demand for Netafim changed in New Zealand over the last 12 months?

    3 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Netafim in New Zealand rose from 70 to 90.
    • Across the 12 months ending September 2026, Netafim’s share of searches among irrigation brands in New Zealand increased from 6.8% to 9.5%.
    • Across the 12 months ending September 2026, Netafim’s share of searches among irrigation brands in New Zealand peaked at 9.5% in September 2026 and was lowest at 5.5% in April 2026.

    How did search popularity change for New Zealand irrigation brands in September 2026?

    4 changes

    1. In September 2026, Hunter Irrigation overtook Netafim and Rain Bird to rank 2nd among irrigation brands in New Zealand, with 9.5% of the searches.

    2. In September 2026, Netafim gained share of searches among irrigation brands in New Zealand, from 7.7% to 9.5%.

    3. In September 2026, RX Plastics lost share of searches among irrigation brands in New Zealand, from 79.1% to 75.8%.

    4. In September 2026, Rain Bird lost share of searches among irrigation brands in New Zealand, from 7.7% to 5.3%.

    How are Netafim’s branded searches counted?

    1 search term

    Brandwave collects information about searches that people make online using Netafim’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • netafim

    Do you work for Netafim? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Creator with pink hair and a pink jacket

    Is Netafim your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

    Start free