Brandwave

Nespresso vs Robert Harris:Which is more popular by branded search in New Zealand?

In August 2026, Nespresso had more branded searches than Robert Harris among supermarket coffee brands in New Zealand. Nespresso was estimated to have 32.2K branded searches compared to Robert Harris’ 2.4K, and held a 48.8% Share of Search versus Robert Harris’ 3.6%.

Share of Search among supermarket coffee brands in New Zealand in August 2026Which is more popular in search, Nespresso or Robert Harris?
Nespresso48.8%32.2K searches
vs
Robert Harris3.6%2.4K searches

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Which is more popular in search, Nespresso or Robert Harris?

Compare the instant, ground and pod coffee brands New Zealanders buy at the supermarket. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nespresso and Robert Harris among supermarket coffee brands in New Zealand, by month

Share of Search by month for Nespresso, Robert Harris. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoL'affareMocconaNescaféRobert HarrisVittoria
Oct 202563.5%12.2%9.5%10.3%3.5%1%
Nov 202566.5%10.2%9.1%10%3.2%0.85%
Dec 202569.7%9.2%7.7%8.6%3.8%0.95%
Jan 202663.6%12.3%9.3%9.7%4.1%1%
Feb 202661.8%13.3%10.3%9.8%3.9%0.92%
Mar 202659.2%12.7%12%10.6%4.1%1.4%
Apr 202660.5%12.5%11.3%10%4.2%1.6%
May 202659.8%10.9%13.5%10.5%3.8%1.6%
Jun 202658.7%9.8%14.2%11.8%3.9%1.5%
Jul 202656.7%9.7%15.9%12.1%3.8%1.8%
Aug 202648.8%22.5%13%10.6%3.6%1.5%
Sep 2026——————

How has the Nespresso and Robert Harris comparison changed over the last 12 months?

How did search popularity change for New Zealand supermarket coffee brands in August 2026?

  1. In August 2026, Nespresso lost estimated Share of Search among supermarket coffee brands in New Zealand, from 56.7% to 48.8%.

  2. Estimated monthly branded searches for Robert Harris in New Zealand rose 25.5% over 11 measured months, from 1.9K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nespresso’s and Robert Harris’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nespresso

24 branded search terms

  • coffee capsules for nespresso
  • creatista plus nespresso
  • descaler for nespresso machine
  • nespresso
  • nespresso beans
  • nespresso capsules
  • nespresso capsules machine
  • nespresso capsules originalline
  • nespresso coffee
  • nespresso coffee machine
  • nespresso coffee pods
  • nespresso com
  • nespresso creatista
  • nespresso descaler
  • nespresso espresso machine
  • nespresso lattissima
  • nespresso machine
  • nespresso near me
  • nespresso nz
  • nespresso online
  • nespresso pods
  • nespresso vertuo
  • nespresso vertuo coffee machine
  • nespresso vertuo machine

Robert Harris

5 branded search terms

  • robert harris beans
  • robert harris coffee
  • robert harris coffee pods
  • robert harris menu
  • robert harris near me

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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