Neat Meat vs The Aussie Butcher:Which is more popular by branded search in New Zealand?
In August 2026, The Aussie Butcher had more branded searches than Neat Meat among butcher chains in New Zealand. The Aussie Butcher was estimated to have 3.6K branded searches compared to Neat Meat’s 1.1K, and held an 8.4% Share of Search versus Neat Meat’s 2.6%.
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Which is more popular in search, Neat Meat or The Aussie Butcher?
Compare the butcher chains New Zealanders buy meat from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for The Aussie Butcher, Neat Meat. The figures are in the table below the chart.
View monthly share of search table
| Month | Mad Butcher | Westmere Butchery | The Aussie Butcher | Neat Meat |
|---|---|---|---|---|
| Oct 2025 | 66.8% | 25.4% | 6.2% | 1.6% |
| Nov 2025 | 66.5% | 23.2% | 8.5% | 1.8% |
| Dec 2025 | 61.5% | 26.6% | 9.7% | 2.1% |
| Jan 2026 | 66.4% | 23.3% | 8.5% | 1.8% |
| Feb 2026 | 72.4% | 17.7% | 7.9% | 2% |
| Mar 2026 | 76.2% | 16.1% | 5.9% | 1.8% |
| Apr 2026 | 72.5% | 17.8% | 7.9% | 1.7% |
| May 2026 | 72.3% | 18.9% | 6.9% | 1.8% |
| Jun 2026 | 67.7% | 21.8% | 8% | 2.5% |
| Jul 2026 | 71.1% | 18.3% | 8.2% | 2.5% |
| Aug 2026 | 70.3% | 18.8% | 8.4% | 2.6% |
| Sep 2026 | — | — | — | — |
How has the Neat Meat and The Aussie Butcher comparison changed over the last 12 months?
3 findings
- The Aussie Butcher was ahead of Neat Meat in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Neat Meat’s estimated Share of Search among butcher chains in New Zealand moved from 1.6% to 2.6%, and its estimated monthly branded searches held steady at 1.1K.
- Across the 11 months ending August 2026, The Aussie Butcher’s estimated Share of Search among butcher chains in New Zealand moved from 6.2% to 8.4%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for New Zealand butcher chains in August 2026?
2 changes
The Aussie Butcher’s estimated Share of Search among butcher chains in New Zealand has gained ground for 3 months in a row, from 6.9% to 8.4% in August 2026.
Neat Meat’s estimated Share of Search among butcher chains in New Zealand has gained ground for 3 months in a row, from 1.8% to 2.6% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Neat Meat’s and The Aussie Butcher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Neat Meat
5 branded search terms
- neat meat
- neat meat near me
- neat meat nz
- neat meat online
- neatmeat
The Aussie Butcher
3 branded search terms
- aussie butcher
- the aussie butcher near me
- the aussie butcher nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.