Brandwave

Nadia Lim vs Recipe Tin Eats:Which is more popular by branded search in New Zealand?

In August 2026, Recipe Tin Eats had more branded searches than Nadia Lim among recipe websites in New Zealand. Recipe Tin Eats was estimated to have 23.9K branded searches compared to Nadia Lim’s 4K, and held a 76.2% Share of Search versus Nadia Lim’s 12.8%.

Share of Search among recipe websites in New Zealand in August 2026Which is more popular in search, Nadia Lim or Recipe Tin Eats?
Nadia Lim12.8%4K searches
vs
Recipe Tin Eats76.2%23.9K searches
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Which is more popular in search, Nadia Lim or Recipe Tin Eats?

Compare the recipe sites New Zealand cooks find dinner ideas on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nadia Lim and Recipe Tin Eats among recipe websites in New Zealand, by month

Share of Search by month for Recipe Tin Eats, Nadia Lim. The figures are in the table below the chart.

View monthly share of search table
MonthRecipe Tin EatsNadia LimBBC Good FoodAllrecipestaste.com.auFood in a Minute
Oct 202555%35.4%3.4%2.2%1.9%2.1%
Nov 202566.9%21.6%4%2.7%2.3%2.5%
Dec 202572.4%15.8%3.6%2.8%2.9%2.5%
Jan 202673.4%14%4.6%2.5%2.9%2.6%
Feb 202675.1%12.8%4.4%2.6%2.6%2.5%
Mar 202672.4%14.8%4.8%2.9%2.4%2.6%
Apr 202676.1%12.9%4.1%2.7%1.8%2.5%
May 202674.6%15.1%4.1%2.7%1.7%1.9%
Jun 202676.5%12.7%3.7%2.8%2.1%2.2%
Jul 202676.9%12.5%3.4%3%2.1%2.1%
Aug 202676.2%12.8%3.6%3.3%2.2%1.9%
Sep 2026——————

How has the Nadia Lim and Recipe Tin Eats comparison changed over the last 12 months?

How did search popularity change for New Zealand recipe websites in August 2026?

  1. In August 2026, Recipe Tin Eats lost estimated Share of Search among recipe websites in New Zealand, from 76.9% to 76.2%.

  2. Estimated monthly branded searches for Nadia Lim in New Zealand fell 67.8% over 11 measured months, from 12.5K to 4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nadia Lim’s and Recipe Tin Eats’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nadia Lim

17 branded search terms

  • nadia lim
  • nadia lim christmas
  • nadia lim dinner ideas
  • nadia lim family
  • nadia lim food bag
  • nadia lim fresh start
  • nadia lim masterchef
  • nadia lim new zealand
  • nadia lim nz
  • nadia lim recipe
  • nadia lim vegful
  • nadia lim xmas food bag
  • nadia lim yum
  • nadialim
  • nadialim com
  • vegful nadia lim
  • yum nadia lim

Recipe Tin Eats

20 branded search terms

  • chilli con carne recipe tin eats
  • cottage pie recipe tin eats
  • laksa recipe tin eats
  • lasagne recipe tin eats
  • nachos recipe tin eats
  • nagi recipetin eats
  • pancake recipe tin eats
  • recipe tin eats
  • recipetin eats
  • recipetin eats best recipes
  • recipetin eats book
  • recipetin eats cookbook
  • recipetin eats dinner
  • recipetin eats dinner cookbook
  • recipetin eats recipes
  • recipetin eats salmon
  • recipetineats
  • recipetineats com
  • recipetineats recipes
  • salmon recipe tin eats

How the Brand Demand Index is measured

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