Brandwave

Mocka vs Trade Tested:Which is more popular in New Zealand?

In September 2026, Mocka and Trade Tested were level in searches among furniture retailers in New Zealand, with an estimated 26.2K versus 27.1K branded searches, at 5.6% and 5.8% of the total. When we asked ChatGPT and Google AI Overviews about furniture retailers, Mocka appeared in three of the five answers and Trade Tested in none.

Among furniture retailers in New Zealand in September 2026

Who do people search for more?

Trade Tested and Mocka are searched for about as often as each other.

Trade Tested 27.1K searchesMocka 26.2K searches

Who does AI mention more?

Mocka, mentioned in 3 of 5 answers, Trade Tested in 0

Mocka in 3 of 5Trade Tested in 0 of 5

Who does AI recommend more?

Mocka, the only one of the two named

Mocka first in 2Trade Tested never named

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Top furniture retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mocka was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Trade Tested did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mocka1st
  2. Trade Tested–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mocka3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trade Tested0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about furniture retailers

5 answers
  • Asked ChatGPT

    “Which furniture retailer should I shop at in New Zealand?”

    1. 4Mocka
  • Asked ChatGPT

    “What are the best furniture retailers in New Zealand?”

    1. 5Mocka
  • Asked ChatGPT

    “What's the best furniture retailer in New Zealand for new home furniture?”

    1. Searched Google, AI Overview

      “best furniture store”

      1. 5Mocka
    2. Searched Google, AI Overview

      “bedroom furniture nz”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

      Is Mocka or Trade Tested more popular in search?

      This chart shows how often people search Google for Mocka and Trade Tested by name. Each line represents a brand's share of searches for all 13 furniture retailers we track, month by month, from searches in New Zealand.

      Mocka and Trade Tested among furniture retailers in New Zealand, by month

      Share of searches by month for Trade Tested, Mocka. The figures are in the table below the chart.

      View monthly share of searches table
      MonthTrade TestedMocka
      Nov 20258.8%5.5%
      Dec 20255.3%2.3%
      Jan 20266.9%4.4%
      Feb 20266.4%4.1%
      Mar 20266.1%4.8%
      Apr 20265.8%4.6%
      May 20264.6%5.3%
      Jun 20264.5%6.4%
      Jul 20264.1%4.9%
      Aug 20264.5%5.3%
      Sep 20265.8%5.6%
      Oct 2026——

      How has branded search for Mocka and Trade Tested changed in New Zealand over the last 12 months?

      3 findings
      • The lead changed hands 2 times in the 11 months ending September 2026: Mocka took it in May 2026, Trade Tested took it in September 2026.
      • Across the 11 months ending September 2026, Mocka’s share of searches among furniture retailers in New Zealand moved from 5.5% to 5.6%, and its estimated monthly branded searches moved from 37.9K to 26.2K.
      • Across the 11 months ending September 2026, Trade Tested’s share of searches among furniture retailers in New Zealand moved from 8.8% to 5.8%, and its estimated monthly branded searches moved from 60.5K to 27.1K.

      How did search popularity change for New Zealand furniture retailers in September 2026?

      2 changes
      1. In September 2026, Trade Tested overtook Mocka to rank 6th among furniture retailers in New Zealand, with 5.8% of the searches.

      2. Estimated monthly branded searches for Mocka in New Zealand fell 30.9% over 11 measured months, from 37.9K to 26.2K in September 2026.

      How are Mocka’s and Trade Tested’s branded searches counted?

      4 search terms

      Brandwave collects information about searches that people make online using Mocka’s and Trade Tested’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Mocka

      3 branded search terms

      • Mocka
      • mocka beds
      • mocka furniture

      Trade Tested

      1 branded search term

      • trade tested

      How the Brand Demand Index is measured

      Creator with pink hair and a pink jacket

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      Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.