Brandwave

Manuka Doctor vs Steens:Which is more popular by branded search in New Zealand?

In August 2026, Manuka Doctor had more branded searches than Steens among manuka honey brands in New Zealand. Manuka Doctor was estimated to have 2K branded searches compared to Steens’ 240, and held a 14% Share of Search versus Steens’ 1.7%.

Share of Search among manuka honey brands in New Zealand in August 2026Which is more popular in search, Manuka Doctor or Steens?
Manuka Doctor14%2K searches
vs
Steens1.7%240 searches

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Which is more popular in search, Manuka Doctor or Steens?

Compare the manuka honey brands New Zealanders and visitors buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Manuka Doctor and Steens among manuka honey brands in New Zealand, by month

Share of Search by month for Manuka Doctor, Steens. The figures are in the table below the chart.

View monthly share of search table
MonthComvitaArataki HoneyManuka DoctorEgmont HoneyManuka HealthAirborne HoneySteens
Oct 202535.9%19.5%16.5%10%10.2%6.2%1.7%
Nov 202540.7%18.3%14.5%11.6%8.5%4.9%1.4%
Dec 202529.6%22.6%20.6%10.4%10.1%4.7%1.9%
Jan 202625.3%22.1%27.1%10%8.1%5.9%1.6%
Feb 202632.7%17.7%21.9%9.8%11.1%4.8%2%
Mar 202632.9%16.3%22.8%9.4%9.9%6.7%2%
Apr 202632.2%20%13.8%15.5%10.8%5.4%2.5%
May 202634.8%18.6%17.1%9.9%11%6.2%2.3%
Jun 202632%20%18%10.4%11.8%5.6%2.3%
Jul 202632.4%21.5%15.8%10.5%11%7.1%1.7%
Aug 202633.4%22.3%14%11.8%11.1%5.7%1.7%
Sep 2026———————

How has the Manuka Doctor and Steens comparison changed over the last 12 months?

How did search popularity change for New Zealand manuka honey brands in August 2026?

  1. In August 2026, Manuka Doctor lost estimated Share of Search among manuka honey brands in New Zealand, from 15.8% to 14%.

  2. Steens’ estimated Share of Search among manuka honey brands in New Zealand has lost ground for 3 months in a row, from 2.3% to 1.7% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Manuka Doctor’s and Steens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Manuka Doctor

12 branded search terms

  • manuka doctor
  • manuka doctor 40 mgo
  • manuka doctor forest honey
  • manuka doctor honey
  • manuka doctor honey 500g
  • manuka doctor honey pak n save
  • manuka doctor manuka honey
  • manuka doctor near me
  • manuka doctor nz
  • manuka doctor umf
  • manukadoctor
  • manukadoctor nz

Steens

6 branded search terms

  • steens
  • steens honey
  • steens manuka honey
  • steens near me
  • steens nz
  • steenshoney com

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.