Likuid Media vs Strategy Collective:Which is more popular by branded search in New Zealand?
In August 2026, Strategy Collective had more branded searches than Likuid Media among new plymouth digital marketing agencies in New Zealand. Strategy Collective was estimated to have 80 branded searches compared to Likuid Media’s 10, and held a 30.8% Share of Search versus Likuid Media’s 3.8%.
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Which is more popular in search, Likuid Media or Strategy Collective?
Compare New Plymouth digital marketing agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Strategy Collective, Likuid Media. The figures are in the table below the chart.
View monthly share of search table
| Month | Idyllic | Strategy Collective | The Creatives | Favour The Brave | Likuid Media |
|---|---|---|---|---|---|
| Oct 2025 | 42.9% | 35.7% | 7.1% | 10.7% | 3.6% |
| Nov 2025 | 50% | 35.3% | 2.9% | 8.8% | 2.9% |
| Dec 2025 | 40.9% | 36.4% | 4.5% | 13.6% | 4.5% |
| Jan 2026 | 36.4% | 45.5% | 4.5% | 9.1% | 4.5% |
| Feb 2026 | 36% | 40% | 8% | 12% | 4% |
| Mar 2026 | 44.8% | 27.6% | 6.9% | 13.8% | 6.9% |
| Apr 2026 | 47.5% | 22.5% | 5% | 22.5% | 2.5% |
| May 2026 | 38.2% | 44.1% | 2.9% | 8.8% | 5.9% |
| Jun 2026 | 36.4% | 45.5% | 3% | 12.1% | 3% |
| Jul 2026 | 42.9% | 42.9% | 3.6% | 7.1% | 3.6% |
| Aug 2026 | 53.8% | 30.8% | 7.7% | 3.8% | 3.8% |
| Sep 2026 | — | — | — | — | — |
How has the Likuid Media and Strategy Collective comparison changed over the last 12 months?
3 findings
- Strategy Collective was ahead of Likuid Media in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Likuid Media’s estimated Share of Search among new plymouth digital marketing agencies in New Zealand moved from 3.6% to 3.8%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Strategy Collective’s estimated Share of Search among new plymouth digital marketing agencies in New Zealand moved from 35.7% to 30.8%, and its estimated monthly branded searches moved from 100 to 80.
How did search popularity change for New Zealand new plymouth digital marketing agencies in August 2026?
2 changes
In August 2026, The Creatives overtook Likuid Media to rank 3rd among new plymouth digital marketing agencies in New Zealand, at 7.7%.
In August 2026, Strategy Collective lost estimated Share of Search among new plymouth digital marketing agencies in New Zealand, from 42.9% to 30.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Likuid Media’s and Strategy Collective’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Likuid Media
1 branded search term
- likuid media
Strategy Collective
3 branded search terms
- strategy collective
- strategycollective
- the strategy collective
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.