Brandwave

Lekker vs Rad Power Bikes:Which is more popular by branded search in New Zealand?

In August 2026, Rad Power Bikes had more branded searches than Lekker among e-bike brands in New Zealand. Rad Power Bikes was estimated to have 410 branded searches compared to Lekker’s 20, and held a 17.4% Share of Search versus Lekker’s 0.85%.

Share of Search among e-bike brands in New Zealand in August 2026Which is more popular in search, Lekker or Rad Power Bikes?
Lekker0.85%20 searches
vs
Rad Power Bikes17.4%410 searches

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Which is more popular in search, Lekker or Rad Power Bikes?

Compare the e-bike brands New Zealand riders commute and ride trails on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lekker and Rad Power Bikes among e-bike brands in New Zealand, by month

Share of Search by month for Rad Power Bikes, Lekker. The figures are in the table below the chart.

View monthly share of search table
MonthSmartmotionRad Power BikesVelectrixMagnum BikesFiidoLekker
Oct 202557.1%18.7%11.4%7%5.1%0.73%
Nov 202564.3%16.4%7.5%7.5%3.3%0.98%
Dec 202562.2%15.4%9%7.9%4.9%0.75%
Jan 202659.3%17.2%8.8%9.3%4.5%0.85%
Feb 202651.1%28.8%8%6.4%5.1%0.64%
Mar 202655.4%20.8%9.5%4.8%8.8%0.63%
Apr 202661.9%16.2%9.5%5.7%6%0.75%
May 202661.6%19.5%7%6.1%5.2%0.61%
Jun 202666.6%16.4%6.6%5.6%4.2%0.7%
Jul 202656.1%22.5%8.6%7%4.9%0.82%
Aug 202659.1%17.4%8.5%8.1%6%0.85%
Sep 2026——————

How has the Lekker and Rad Power Bikes comparison changed over the last 12 months?

  • Rad Power Bikes was ahead of Lekker in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Lekker’s estimated Share of Search among e-bike brands in New Zealand moved from 0.73% to 0.85%, and its estimated monthly branded searches held steady at 20.
  • Across the 11 months ending August 2026, Rad Power Bikes’ estimated Share of Search among e-bike brands in New Zealand moved from 18.7% to 17.4%, and its estimated monthly branded searches moved from 510 to 410.

How did search popularity change for New Zealand e-bike brands in August 2026?

  1. In August 2026, Rad Power Bikes lost estimated Share of Search among e-bike brands in New Zealand, from 22.5% to 17.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Lekker’s and Rad Power Bikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lekker

3 branded search terms

  • lekker bike
  • lekker e bike
  • lekker ebike

Rad Power Bikes

6 branded search terms

  • rad power bikes
  • rad power bikes e bike
  • rad power bikes ebike
  • rad power bikes near me
  • rad power bikes nz
  • radpowerbikes

How the Brand Demand Index is measured

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