Lekker vs Magnum Bikes:Which is more popular by branded search in New Zealand?
In August 2026, Magnum Bikes had more branded searches than Lekker among e-bike brands in New Zealand. Magnum Bikes was estimated to have 190 branded searches compared to Lekker’s 20, and held an 8.1% Share of Search versus Lekker’s 0.85%.
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Which is more popular in search, Lekker or Magnum Bikes?
Compare the e-bike brands New Zealand riders commute and ride trails on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Magnum Bikes, Lekker. The figures are in the table below the chart.
View monthly share of search table
| Month | Smartmotion | Rad Power Bikes | Velectrix | Magnum Bikes | Fiido | Lekker |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.1% | 18.7% | 11.4% | 7% | 5.1% | 0.73% |
| Nov 2025 | 64.3% | 16.4% | 7.5% | 7.5% | 3.3% | 0.98% |
| Dec 2025 | 62.2% | 15.4% | 9% | 7.9% | 4.9% | 0.75% |
| Jan 2026 | 59.3% | 17.2% | 8.8% | 9.3% | 4.5% | 0.85% |
| Feb 2026 | 51.1% | 28.8% | 8% | 6.4% | 5.1% | 0.64% |
| Mar 2026 | 55.4% | 20.8% | 9.5% | 4.8% | 8.8% | 0.63% |
| Apr 2026 | 61.9% | 16.2% | 9.5% | 5.7% | 6% | 0.75% |
| May 2026 | 61.6% | 19.5% | 7% | 6.1% | 5.2% | 0.61% |
| Jun 2026 | 66.6% | 16.4% | 6.6% | 5.6% | 4.2% | 0.7% |
| Jul 2026 | 56.1% | 22.5% | 8.6% | 7% | 4.9% | 0.82% |
| Aug 2026 | 59.1% | 17.4% | 8.5% | 8.1% | 6% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
How has the Lekker and Magnum Bikes comparison changed over the last 12 months?
3 findings
- Magnum Bikes was ahead of Lekker in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lekker’s estimated Share of Search among e-bike brands in New Zealand moved from 0.73% to 0.85%, and its estimated monthly branded searches held steady at 20.
- Across the 11 months ending August 2026, Magnum Bikes’ estimated Share of Search among e-bike brands in New Zealand moved from 7% to 8.1%, and its estimated monthly branded searches held steady at 190.
How did search popularity change for New Zealand e-bike brands in August 2026?
1 change
In August 2026, Magnum Bikes gained estimated Share of Search among e-bike brands in New Zealand, from 7% to 8.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Lekker’s and Magnum Bikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lekker
3 branded search terms
- lekker bike
- lekker e bike
- lekker ebike
Magnum Bikes
3 branded search terms
- magnum bike
- magnum ebike
- peak magnum ebike
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.