Laminex vs Resene Construction Systems:Which is more popular by branded search in New Zealand?
In August 2026, Laminex had more branded searches than Resene Construction Systems among building product brands in New Zealand. Laminex was estimated to have 4.8K branded searches compared to Resene Construction Systems’ 940, and held a 25.1% Share of Search versus Resene Construction Systems’ 4.9%.
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Which is more popular in search, Laminex or Resene Construction Systems?
Compare the plasterboard, cladding and building product brands New Zealand builders specify. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Laminex, Resene Construction Systems. The figures are in the table below the chart.
View monthly share of search table
| Month | James Hardie | Laminex | GIB | Abodo | Resene Construction Systems |
|---|---|---|---|---|---|
| Oct 2025 | 40.9% | 26.6% | 20.3% | 7.5% | 4.7% |
| Nov 2025 | 40.6% | 25% | 20.7% | 8.5% | 5.3% |
| Dec 2025 | 37.6% | 23.2% | 25.3% | 9.1% | 4.8% |
| Jan 2026 | 37.9% | 23.5% | 25.6% | 8.2% | 4.9% |
| Feb 2026 | 39.9% | 25.1% | 22.3% | 8.2% | 4.4% |
| Mar 2026 | 40.5% | 25.4% | 20.4% | 9.2% | 4.5% |
| Apr 2026 | 39.1% | 24.7% | 23.4% | 7.6% | 5.3% |
| May 2026 | 37.7% | 26.1% | 23.6% | 7.9% | 4.8% |
| Jun 2026 | 38.6% | 24.5% | 24.5% | 7.5% | 4.8% |
| Jul 2026 | 37.8% | 26.3% | 22.5% | 8.3% | 5.2% |
| Aug 2026 | 41.4% | 25.1% | 20.7% | 7.8% | 4.9% |
| Sep 2026 | — | — | — | — | — |
How has the Laminex and Resene Construction Systems comparison changed over the last 12 months?
3 findings
- Laminex was ahead of Resene Construction Systems in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Laminex’s estimated Share of Search among building product brands in New Zealand moved from 26.6% to 25.1%, and its estimated monthly branded searches moved from 5K to 4.8K.
- Across the 11 months ending August 2026, Resene Construction Systems’ estimated Share of Search among building product brands in New Zealand moved from 4.7% to 4.9%, and its estimated monthly branded searches moved from 890 to 940.
How did search popularity change for New Zealand building product brands in August 2026?
1 change
In August 2026, Laminex lost estimated Share of Search among building product brands in New Zealand, from 26.3% to 25.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Laminex’s and Resene Construction Systems’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Laminex
13 branded search terms
- formica laminex
- laminex
- laminex benchtops
- laminex board
- laminex cladding
- laminex co nz
- laminex hpl
- laminex laminate
- laminex melteca
- laminex near me
- laminex nz
- laminex online
- laminex strandfloor
Resene Construction Systems
3 branded search terms
- resene construction
- resene construction systems near me
- resene construction systems nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.