Kapiti Chartered Accountants vs Staples Tax:Which is more popular by branded search in New Zealand?
In August 2026, Kapiti Chartered Accountants had more branded searches than Staples Tax among kapiti accounting firms in New Zealand. Kapiti Chartered Accountants was estimated to have 70 branded searches compared to Staples Tax’s 10, and held a 0.28% Share of Search versus Staples Tax’s 0.04%.
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Which is more popular in search, Kapiti Chartered Accountants or Staples Tax?
Compare Kapiti accounting firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kapiti Chartered Accountants, Staples Tax. The figures are in the table below the chart.
View monthly share of search table
| Month | WH Accounting & Advisory | SBA | First Class Accounts | Kapiti Chartered Accountants | Deans & Associates | Hine Accountants | GAB Chartered Accountants | Staples Tax |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 89% | 10.1% | 0.36% | 0.32% | 0.12% | 0.04% | 0% | 0.04% |
| Nov 2025 | 88.1% | 10.9% | 0.44% | 0.24% | 0.1% | 0.1% | 0% | 0.05% |
| Dec 2025 | 90.2% | 8.6% | 0.35% | 0.3% | 0.25% | 0.2% | 0.05% | 0.05% |
| Jan 2026 | 86.9% | 11.8% | 0.43% | 0.53% | 0.19% | 0.1% | 0% | 0.05% |
| Feb 2026 | 86.8% | 12% | 0.53% | 0.38% | 0.14% | 0.05% | 0% | 0.05% |
| Mar 2026 | 86.6% | 12.1% | 0.47% | 0.59% | 0.16% | 0.04% | 0% | 0.04% |
| Apr 2026 | 85.3% | 13.6% | 0.52% | 0.33% | 0.09% | 0.05% | 0.05% | 0.05% |
| May 2026 | 88.3% | 10.7% | 0.36% | 0.36% | 0.08% | 0.08% | 0% | 0.04% |
| Jun 2026 | 86.6% | 12.4% | 0.31% | 0.39% | 0.16% | 0.08% | 0% | 0.04% |
| Jul 2026 | 87% | 11.9% | 0.43% | 0.38% | 0.14% | 0.1% | 0.05% | 0.05% |
| Aug 2026 | 88.3% | 10.8% | 0.28% | 0.28% | 0.16% | 0.08% | 0.04% | 0.04% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Kapiti Chartered Accountants and Staples Tax comparison changed over the last 12 months?
3 findings
- Kapiti Chartered Accountants was ahead of Staples Tax in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kapiti Chartered Accountants’ estimated Share of Search among kapiti accounting firms in New Zealand moved from 0.32% to 0.28%, and its estimated monthly branded searches moved from 80 to 70.
- Across the 11 months ending August 2026, Staples Tax’s estimated Share of Search among kapiti accounting firms in New Zealand held steady at 0.04%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand kapiti accounting firms in August 2026?
1 change
Estimated monthly branded searches for Kapiti Chartered Accountants in New Zealand fell 12.5% over 11 measured months, from 80 to 70 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Kapiti Chartered Accountants’ and Staples Tax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Kapiti Chartered Accountants
2 branded search terms
- kapiti chartered accountants
- kapiti.accountants
Staples Tax
1 branded search term
- staples tax
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