Brandwave

Kadence Security vs Wordfence:Which is more popular by branded search in New Zealand?

In August 2026, Wordfence had more branded searches than Kadence Security among WordPress security plugins in New Zealand. Wordfence was estimated to have 290 branded searches compared to Kadence Security’s 60, and held a 42% Share of Search versus Kadence Security’s 8.7%.

Share of Search among WordPress security plugins in New Zealand in August 2026Which is more popular in search, Kadence Security or Wordfence?
Kadence Security8.7%60 searches
vs
Wordfence42%290 searches

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Which is more popular in search, Kadence Security or Wordfence?

Compare WordPress security plugins and services available to New Zealand businesses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kadence Security and Wordfence among WordPress security plugins in New Zealand, by month

Share of Search by month for Wordfence, Kadence Security. The figures are in the table below the chart.

View monthly share of search table
MonthWordfenceSucuriKadence SecurityMalCarePatchstack
Oct 202541.8%38.2%5.5%12.7%1.8%
Nov 202543.4%37.7%5.7%9.4%3.8%
Dec 202539.2%47.1%3.9%5.9%3.9%
Jan 202648.1%36.5%5.8%5.8%3.8%
Feb 202651%35.3%5.9%5.9%2%
Mar 202647.6%36.5%6.3%7.9%1.6%
Apr 202650%36.7%1.7%6.7%5%
May 202636.2%47.8%8.7%4.3%2.9%
Jun 202633.8%51.5%7.4%5.9%1.5%
Jul 202637.9%40.9%9.1%7.6%4.5%
Aug 202642%37.7%8.7%7.2%4.3%
Sep 2026—————

How has the Kadence Security and Wordfence comparison changed over the last 12 months?

How did search popularity change for New Zealand WordPress security plugins in August 2026?

  1. In August 2026, Wordfence overtook Sucuri to take the highest estimated Share of Search among WordPress security plugins in New Zealand, at 42%.

  2. Estimated monthly branded searches for Kadence Security in New Zealand rose 100% over 11 measured months, from 30 to 60 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Kadence Security’s and Wordfence’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kadence Security

10 branded search terms

  • ithemes security
  • ithemes security plugin
  • ithemes security pricing
  • ithemes security pro
  • ithemes security wordpress
  • ithemes security wordpress plugin
  • kadence security
  • kadence security wordpress
  • solid security
  • wp ithemes security

Wordfence

43 branded search terms

  • 2fa wordfence
  • plugin wordfence
  • word fence
  • wordfence
  • wordfence 2fa
  • wordfence agency pricing
  • wordfence assistant
  • wordfence assistant plugin
  • wordfence black friday
  • wordfence care
  • wordfence central
  • wordfence com
  • wordfence cost
  • wordfence discount
  • wordfence elementor
  • wordfence features
  • wordfence firewall
  • wordfence free
  • wordfence free plugin
  • wordfence multiple sites
  • wordfence plugin
  • wordfence plugin for wordpress
  • wordfence premium
  • wordfence premium cost
  • wordfence premium price
  • wordfence pricing
  • wordfence pro
  • wordfence pro pricing
  • wordfence response
  • wordfence security
  • wordfence security plugin
  • wordfence security plugin wordpress
  • wordfence security premium
  • wordfence security wordpress plugin
  • wordfence waf
  • wordfence web application firewall
  • wordfence woocommerce
  • wordfence wordpress
  • wordfence wordpress plugin
  • wordfence wordpress security plugin
  • wordfence wp
  • wordfence wp plugin
  • wordpress plugin wordfence

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.