Infinity Cars vs Mr Motors:Which is more popular by branded search in New Zealand?
In August 2026, Mr Motors had more branded searches than Infinity Cars among used car dealers in New Zealand. Mr Motors was estimated to have 4.4K branded searches compared to Infinity Cars’ 1.9K, and held a 15.4% Share of Search versus Infinity Cars’ 6.7%.
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Which is more popular in search, Infinity Cars or Mr Motors?
High-demand independent used-car dealer brands serving New Zealand buyers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mr Motors, Infinity Cars. The figures are in the table below the chart.
View monthly share of search table
| Month | Mr Motors | Enterprise Motor Group | Trade In Clearance | Omega Cars | DTR Motors | Sithari Cars | Infinity Cars | Portage Cars | The Car Guys | Novino Motors | Coventry Cars | Legendary Motors |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 15.1% | 9.9% | 13.2% | 15.1% | 6.6% | 5.4% | 6.5% | 8.2% | 5.5% | 4.6% | 4.6% | 5.5% |
| Nov 2025 | 15.1% | 9.9% | 13% | 15.3% | 6.5% | 5.4% | 6.5% | 8.2% | 4.5% | 4.5% | 4.6% | 6.5% |
| Dec 2025 | 16.1% | 10.6% | 11.5% | 13.4% | 7.1% | 6.9% | 6.9% | 6.9% | 4.9% | 6% | 3.8% | 5.9% |
| Jan 2026 | 16.4% | 8.7% | 13.9% | 13.5% | 5.8% | 7.2% | 5.7% | 7.2% | 5% | 5.9% | 5% | 5.7% |
| Feb 2026 | 14.9% | 9.7% | 12.7% | 12.3% | 6.5% | 8.1% | 8.1% | 6.4% | 5.7% | 5.6% | 4.6% | 5.4% |
| Mar 2026 | 17% | 9.1% | 11.9% | 9.3% | 7.6% | 7.5% | 6% | 6% | 6.3% | 6.2% | 8% | 5.1% |
| Apr 2026 | 15.7% | 10.2% | 11% | 8.7% | 6.9% | 8.5% | 6.8% | 6.7% | 5.9% | 6.9% | 7% | 5.7% |
| May 2026 | 14.8% | 9.7% | 12.6% | 8.2% | 8.3% | 8% | 8.1% | 6.3% | 5.5% | 6.5% | 6.5% | 5.4% |
| Jun 2026 | 15.4% | 12.5% | 10.6% | 8.5% | 8.6% | 5.5% | 6.7% | 5.5% | 6.9% | 8.5% | 5.7% | 5.5% |
| Jul 2026 | 15.6% | 10.2% | 10.8% | 8.6% | 8.6% | 8.4% | 6.8% | 6.7% | 6% | 5.7% | 5.9% | 6.7% |
| Aug 2026 | 15.4% | 12.5% | 10.8% | 8.5% | 8.5% | 8.3% | 6.7% | 6.6% | 5.8% | 5.7% | 5.7% | 5.6% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Infinity Cars and Mr Motors comparison changed over the last 12 months?
3 findings
- Mr Motors was ahead of Infinity Cars in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Infinity Cars’ estimated Share of Search among used car dealers in New Zealand moved from 6.5% to 6.7%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 11 months ending August 2026, Mr Motors’ estimated Share of Search among used car dealers in New Zealand moved from 15.1% to 15.4%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for New Zealand used car dealers in August 2026?
0 changes
Neither Infinity Cars nor Mr Motors moved beyond provider rounding among used car dealers in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Infinity Cars’ and Mr Motors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Infinity Cars
2 branded search terms
- Infinity Cars
- infinity cars used cars
Mr Motors
4 branded search terms
- Mr Motors
- mr motors cars
- mr motors cars for sale
- mr motors used cars

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.