Brandwave

Ibanez vs Taylor Guitars:Which is more popular by branded search in New Zealand?

In August 2026, Ibanez had more branded searches than Taylor Guitars among guitar brands in New Zealand. Ibanez was estimated to have 3K branded searches compared to Taylor Guitars’ 410, and held a 19.4% Share of Search versus Taylor Guitars’ 2.7%.

Share of Search among guitar brands in New Zealand in August 2026Which is more popular in search, Ibanez or Taylor Guitars?
Ibanez19.4%3K searches
vs
Taylor Guitars2.7%410 searches

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Which is more popular in search, Ibanez or Taylor Guitars?

Compare the guitar brands New Zealand players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ibanez and Taylor Guitars among guitar brands in New Zealand, by month

Share of Search by month for Ibanez, Taylor Guitars. The figures are in the table below the chart.

View monthly share of search table
MonthFenderGibsonIbanezEpiphoneYamaha GuitarsTaylor Guitars
Oct 202534.4%24.8%20.6%12.6%5.2%2.4%
Nov 202533.9%25.3%18.4%12.7%5.3%4.5%
Dec 202534%23.8%20.4%14.3%5%2.4%
Jan 202632.9%24.9%21.4%12.6%5.4%2.8%
Feb 202634.7%25.4%18.1%12.7%5.8%3.3%
Mar 202638.3%25.1%17.8%10.3%5.6%2.8%
Apr 202638.4%24.3%18.7%10.8%5.6%2.2%
May 202640.7%23.3%17.9%10.1%5.6%2.5%
Jun 202640.6%23.3%18%10.5%5.2%2.4%
Jul 202639.3%24.3%17.8%10.2%6%2.6%
Aug 202635.9%25.3%19.4%10.9%5.7%2.7%
Sep 2026——————

How has the Ibanez and Taylor Guitars comparison changed over the last 12 months?

  • Ibanez was ahead of Taylor Guitars in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ibanez’s estimated Share of Search among guitar brands in New Zealand moved from 20.6% to 19.4%, and its estimated monthly branded searches held steady at 3K.
  • Across the 11 months ending August 2026, Taylor Guitars’ estimated Share of Search among guitar brands in New Zealand moved from 2.4% to 2.7%, and its estimated monthly branded searches moved from 340 to 410.

How did search popularity change for New Zealand guitar brands in August 2026?

  1. In August 2026, Ibanez gained estimated Share of Search among guitar brands in New Zealand, from 17.8% to 19.4%.

  2. Estimated monthly branded searches for Taylor Guitars in New Zealand rose 20.6% over 11 measured months, from 340 to 410 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ibanez’s and Taylor Guitars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ibanez

18 branded search terms

  • ibanez
  • ibanez 7 string
  • ibanez acoustic guitar
  • ibanez az
  • ibanez bass
  • ibanez com
  • ibanez electric guitar
  • ibanez gio
  • ibanez gio electric guitar
  • ibanez guitar
  • ibanez iceman
  • ibanez jem
  • ibanez near me
  • ibanez nz
  • ibanez online
  • ibanez rg
  • ibanez rg series
  • ibanez ts

Taylor Guitars

3 branded search terms

  • robert taylor guitar
  • taylor guitar
  • taylor guitars acoustic guitar

How the Brand Demand Index is measured

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