Human Digital vs SIXGUN:Which is more popular?
In September 2026, Human Digital had more branded searches than SIXGUN among Auckland digital marketing agencies in New Zealand. Human Digital had about 60 branded searches, while SIXGUN had 20. Human Digital made up 5.9% of all Auckland digital marketing agency searches we track, and SIXGUN accounted for 2%. When we asked ChatGPT and Google AI Overviews about Auckland digital marketing agencies, SIXGUN appeared in two of the four answers and Human Digital in none.
Who do people search for more?
Human Digital, about 3 searches for every 1 for SIXGUN
Who does AI mention more?
SIXGUN, mentioned in 2 of 4 answers, Human Digital in 0
Who does AI recommend more?
SIXGUN, the only one of the two named
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Top Auckland digital marketing agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, SIXGUN was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Human Digital did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Harper Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sprocket Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Webzilla2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- SIXGUN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Human Digital0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Adcelerate0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
First Page0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Adhesion0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Local Clicks0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Auckland digital marketing agencies
4 answers
Asked ChatGPT
“Which digital marketing agency should I hire in Auckland, New Zealand?”
Asked ChatGPT
“What are the best digital marketing agencies in Auckland, New Zealand?”
Asked ChatGPT
“What's the best digital marketing agency in Auckland, New Zealand for more online leads?”
Searched Google, AI Overview
“auckland digital marketing agency”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“digital marketing auckland”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Human Digital or SIXGUN more popular in search?
This chart shows how often people search Google for Human Digital and SIXGUN by name. Each line represents a brand's share of searches for all nine Auckland digital marketing agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Human Digital, SIXGUN. The figures are in the table below the chart.
View monthly share of searches table
| Month | Harper Digital | Webzilla | Sprocket Digital | Human Digital | Adcelerate | First Page | SIXGUN | Adhesion | Local Clicks |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.7% | 21.4% | 18.8% | 4.5% | 2.7% | 13.4% | 2.7% | 0.89% | 0% |
| Nov 2025 | 32.7% | 21.8% | 20.8% | 7.9% | 2% | 9.9% | 3% | 0.99% | 0.99% |
| Dec 2025 | 30.6% | 15.3% | 29.2% | 6.9% | 2.8% | 9.7% | 4.2% | 1.4% | 0% |
| Jan 2026 | 32.5% | 16.9% | 31.3% | 3.6% | 1.2% | 9.6% | 2.4% | 1.2% | 1.2% |
| Feb 2026 | 29.5% | 18.8% | 34.8% | 3.6% | 2.7% | 7.1% | 1.8% | 0.89% | 0.89% |
| Mar 2026 | 27.7% | 21% | 26.9% | 8.4% | 2.5% | 10.1% | 1.7% | 0.84% | 0.84% |
| Apr 2026 | 37.5% | 17% | 23.9% | 6.8% | 2.3% | 9.1% | 2.3% | 1.1% | 0% |
| May 2026 | 36.4% | 17.3% | 29.1% | 3.6% | 2.7% | 7.3% | 2.7% | 0.91% | 0% |
| Jun 2026 | 28% | 22% | 33.1% | 5.1% | 2.5% | 5.9% | 1.7% | 0.85% | 0.85% |
| Jul 2026 | 25.7% | 21.9% | 37.1% | 3.8% | 1.9% | 4.8% | 2.9% | 0.95% | 0.95% |
| Aug 2026 | 34% | 26.8% | 21.6% | 5.2% | 4.1% | 5.2% | 1% | 1% | 1% |
| Sep 2026 | 32.4% | 27.5% | 25.5% | 5.9% | 2.9% | 2.9% | 2% | 0.98% | 0% |
How has the Human Digital and SIXGUN comparison changed over the last 12 months?
3 findings
- Human Digital was ahead of SIXGUN in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Human Digital’s share of searches among Auckland digital marketing agencies in New Zealand moved from 4.5% to 5.9%, and its estimated monthly branded searches moved from 50 to 60.
- Across the 12 months ending September 2026, SIXGUN’s share of searches among Auckland digital marketing agencies in New Zealand moved from 2.7% to 2%, and its estimated monthly branded searches moved from 30 to 20.
How did search popularity change for New Zealand Auckland digital marketing agencies in September 2026?
2 changes
In September 2026, Human Digital overtook First Page to rank 4th among Auckland digital marketing agencies in New Zealand, with 5.9% of the searches.
In September 2026, SIXGUN overtook Adhesion and Local Clicks to rank 7th among Auckland digital marketing agencies in New Zealand, with 2% of the searches.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Human Digital’s and SIXGUN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Human Digital
4 branded search terms
- human digital
- human digital agency
- human digital company
- humandigital
SIXGUN
1 branded search term
- sixgun
Other head-to-heads among Auckland digital marketing agencies
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