Brandwave

How popular isFirst Page?

In September 2026, people searched for First Page by name about 60 times in New Zealand, a 72.7% decrease from the previous year. These searches made up 2.9% of all New Zealand Auckland digital marketing agency searches, placing First Page sixth out of nine agencies. When we asked both ChatGPT and Google AI Overviews about Auckland digital marketing agencies, First Page did not appear in any of the answers.

Search and AI answers in September 2026

First Page is the sixth most searched of 9 competitors and not listed in any AI answer.

  1. Harper DigitalShare of searches 32.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  2. WebzillaShare of searches 27.5%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  3. Sprocket DigitalShare of searches 25.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  4. Human DigitalShare of searches 5.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. First PageShare of searches 2.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top Auckland digital marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, First Page did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SIXGUN1st
  2. Harper Digital2nd
  3. Sprocket Digital2nd
  4. Webzilla4th
  5. Human Digital–
  6. Adcelerate–
  7. First Page–
  8. Adhesion–
  9. Local Clicks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Harper Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sprocket Digital3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Webzilla2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • SIXGUN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Human Digital0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Adcelerate0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • First Page0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Adhesion0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Local Clicks0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Auckland digital marketing agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which Auckland digital marketing agencies compete with First Page?

First Page against Auckland digital marketing agencies in New Zealand, by month

Share of searches by month for Harper Digital, Webzilla, Sprocket Digital, Human Digital, Adcelerate, First Page. The figures are in the table below the chart.

View monthly share of searches table
MonthHarper DigitalWebzillaSprocket DigitalHuman DigitalAdcelerateFirst PageSIXGUNAdhesionLocal Clicks
Oct 202535.7%21.4%18.8%4.5%2.7%13.4%2.7%0.89%0%
Nov 202532.7%21.8%20.8%7.9%2%9.9%3%0.99%0.99%
Dec 202530.6%15.3%29.2%6.9%2.8%9.7%4.2%1.4%0%
Jan 202632.5%16.9%31.3%3.6%1.2%9.6%2.4%1.2%1.2%
Feb 202629.5%18.8%34.8%3.6%2.7%7.1%1.8%0.89%0.89%
Mar 202627.7%21%26.9%8.4%2.5%10.1%1.7%0.84%0.84%
Apr 202637.5%17%23.9%6.8%2.3%9.1%2.3%1.1%0%
May 202636.4%17.3%29.1%3.6%2.7%7.3%2.7%0.91%0%
Jun 202628%22%33.1%5.1%2.5%5.9%1.7%0.85%0.85%
Jul 202625.7%21.9%37.1%3.8%1.9%4.8%2.9%0.95%0.95%
Aug 202634%26.8%21.6%5.2%4.1%5.2%1%1%1%
Sep 202632.4%27.5%25.5%5.9%2.9%2.9%2%0.98%0%

  1. 1.Harper Digital

    32.4%

    Held 1st. 330 estimated branded searches, 0% vs prior month. Share -1.7 points.

  2. 2.Webzilla

    27.5%

    Held 2nd. 280 estimated branded searches, +7.7% vs prior month. Share +0.6 points.

  3. 3.Sprocket Digital

    25.5%

    Held 3rd. 260 estimated branded searches, +23.8% vs prior month. Share +3.8 points.

  4. 4.Human Digital

    5.9%

    Moved from 5th to 4th. 60 estimated branded searches, +20% vs prior month. Share +0.7 points.

  5. 5.Adcelerate

    2.9%

    Moved from 6th to 5th. 30 estimated branded searches, -25% vs prior month. Share -1.2 points.

  6. 6.First Page

    2.9%

    Moved from 4th to 6th. 30 estimated branded searches, -40% vs prior month. Share -2.2 points.

  7. 7.SIXGUN

    2%

    Moved from 9th to 7th. 20 estimated branded searches, +100% vs prior month. Share +0.9 points.

  8. 8.Adhesion

    0.98%

    Moved from 7th to 8th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.

  9. 9.Local Clicks

    0%

    Moved from 8th to 9th. 0 estimated branded searches, -100% vs prior month. Share -1 points.

Compare popularity between First Page and its closest rivals

Every comparison with First Page

4 comparisons

How has branded search demand for First Page changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for First Page in New Zealand fell from 220 to 60.
  • Across the 12 months ending September 2026, First Page’s share of searches among Auckland digital marketing agencies in New Zealand decreased from 13.4% to 2.9%.
  • Across the 12 months ending September 2026, First Page fell from 4th to 6th among Auckland digital marketing agencies in New Zealand.

How did search popularity change for New Zealand Auckland digital marketing agencies in September 2026?

6 changes

  1. In September 2026, Human Digital overtook First Page to rank 4th among Auckland digital marketing agencies in New Zealand, with 5.9% of the searches.

  2. In September 2026, SIXGUN overtook Adhesion and Local Clicks to rank 7th among Auckland digital marketing agencies in New Zealand, with 2% of the searches.

  3. In September 2026, Sprocket Digital gained share of searches among Auckland digital marketing agencies in New Zealand, from 21.6% to 25.5%.

  4. In September 2026, Webzilla gained share of searches among Auckland digital marketing agencies in New Zealand, from 26.8% to 27.5%.

  5. In September 2026, First Page lost share of searches among Auckland digital marketing agencies in New Zealand, from 5.2% to 2.9%.

  6. In September 2026, Harper Digital lost share of searches among Auckland digital marketing agencies in New Zealand, from 34% to 32.4%.

How are First Page’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using First Page’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • first page
  • first page advertising
  • first page agency
  • first page marketing

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How the Brand Demand Index is measured

Where does First Page compete?

First Page is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Auckland digital marketing agencies6th of 92.9%Shown above
Christchurch digital marketing agencies6th of 71.6%Show ranking
Creator with pink hair and a pink jacket

Is First Page your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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