Hotel DeBrett vs SkyCity Grand Hotel:Which is more popular?
In September 2026, Hotel DeBrett had more branded searches than SkyCity Grand Hotel among Auckland hotels in New Zealand. Hotel DeBrett had about 2,900 branded searches, while SkyCity Grand Hotel had 2,400. Hotel DeBrett made up 2.3% of all Auckland hotel searches we track, and SkyCity Grand Hotel accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about Auckland hotels, Hotel DeBrett appeared in two of the four answers and SkyCity Grand Hotel in none.
Who do people search for more?
Hotel DeBrett, about 21% more searches than SkyCity Grand Hotel
Who does AI mention more?
Hotel DeBrett, mentioned in 2 of 4 answers, SkyCity Grand Hotel in 0
Who does AI recommend more?
Hotel DeBrett, the only one of the two named
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Top Auckland hotels in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Hotel DeBrett was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. SkyCity Grand Hotel did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Hotel Britomart3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Park Hyatt Auckland3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
InterContinental Auckland2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Hotel DeBrett2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
M Social Auckland2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sofitel Auckland Viaduct Harbour1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cordis Auckland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Novotel Auckland Airport0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pullman Auckland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
SkyCity Grand Hotel0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Auckland hotels
4 answers
Asked ChatGPT
“Which hotel should I book in Auckland, New Zealand?”
Asked ChatGPT
“What are the best hotels in Auckland, New Zealand?”
Asked ChatGPT
“What's the best hotel in Auckland, New Zealand for a city stay?”
Searched Google, AI Overview
“auckland hotels”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“auckland airport hotel”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Hotel DeBrett or SkyCity Grand Hotel more popular in search?
This chart shows how often people search Google for Hotel DeBrett and SkyCity Grand Hotel by name. Each line represents a brand's share of searches for all ten Auckland hotels we track, month by month, from searches in New Zealand.
Share of searches by month for Hotel DeBrett, SkyCity Grand Hotel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cordis Auckland | Hotel Britomart | Park Hyatt Auckland | Novotel Auckland Airport | Sofitel Auckland Viaduct Harbour | Pullman Auckland | InterContinental Auckland | Hotel DeBrett | M Social Auckland | SkyCity Grand Hotel |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.8% | 13.3% | 13.1% | 12.8% | 8.5% | 7.4% | 3.1% | 2.5% | 1.7% | 1.7% |
| Nov 2025 | 34.8% | 14.4% | 15.7% | 12.5% | 8.3% | 5.9% | 3% | 2.5% | 1.7% | 1.3% |
| Dec 2025 | 32.3% | 13.3% | 17.7% | 11.5% | 9.4% | 6.7% | 3.4% | 2.8% | 1.5% | 1.5% |
| Jan 2026 | 35.9% | 13.9% | 13.3% | 12.8% | 8.5% | 6.1% | 3.1% | 3.1% | 1.7% | 1.7% |
| Feb 2026 | 31.4% | 14.7% | 13.9% | 13.5% | 11% | 6.4% | 3.3% | 2.7% | 1.8% | 1.4% |
| Mar 2026 | 35% | 14.3% | 15.6% | 12.4% | 8.3% | 6% | 3% | 2.5% | 1.7% | 1.3% |
| Apr 2026 | 32.4% | 13.9% | 14.5% | 14.1% | 9.4% | 6.7% | 3.4% | 2.2% | 1.5% | 1.9% |
| May 2026 | 31.6% | 13.6% | 14.7% | 13.8% | 9.2% | 8% | 3.3% | 2.2% | 1.8% | 1.8% |
| Jun 2026 | 34.7% | 12.8% | 13.8% | 15.1% | 8.2% | 7.2% | 3% | 2% | 1.6% | 1.6% |
| Jul 2026 | 36.8% | 11.1% | 15.4% | 13% | 8.7% | 7.6% | 2.6% | 1.7% | 1.4% | 1.7% |
| Aug 2026 | 34.8% | 11.5% | 17.1% | 12.3% | 10% | 6% | 3% | 2% | 1.6% | 1.6% |
| Sep 2026 | 33.2% | 14.8% | 14.8% | 11.8% | 9.6% | 6.8% | 2.8% | 2.3% | 1.9% | 1.9% |
How has the Hotel DeBrett and SkyCity Grand Hotel comparison changed over the last 12 months?
3 findings
- Hotel DeBrett was ahead of SkyCity Grand Hotel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hotel DeBrett’s share of searches among Auckland hotels in New Zealand moved from 2.5% to 2.3%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, SkyCity Grand Hotel’s share of searches among Auckland hotels in New Zealand moved from 1.7% to 1.9%, and its estimated monthly branded searches held steady at 2.4K.
How did search popularity change for New Zealand Auckland hotels in September 2026?
1 change
Estimated monthly branded searches for Hotel DeBrett in New Zealand fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Hotel DeBrett’s and SkyCity Grand Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hotel DeBrett
2 branded search terms
- debrett hotel
- hotel debrett
SkyCity Grand Hotel
2 branded search terms
- skycity grand hotel
- skycitygrandhotel
Other head-to-heads among Auckland hotels
- Cordis Auckland vs Hotel Britomart: compare popularity
- Cordis Auckland vs Park Hyatt Auckland: compare popularity
- Cordis Auckland vs Novotel Auckland Airport: compare popularity
- Cordis Auckland vs Sofitel Auckland Viaduct Harbour: compare popularity
- Hotel Britomart vs Park Hyatt Auckland: compare popularity
- Hotel Britomart vs Novotel Auckland Airport: compare popularity
Put your own brand in this comparison
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