Brandwave

Honeywell vs Mitsubishi Electric:Which is more popular?

In September 2026, Mitsubishi Electric had more branded searches than Honeywell among smart thermostat brands in New Zealand. Mitsubishi Electric had about 720 branded searches, while Honeywell had 70. Mitsubishi Electric made up 14.3% of all smart thermostat brand searches we track, and Honeywell accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about smart thermostat brands, Honeywell and Mitsubishi Electric each appeared in two of the five answers. Honeywell and Mitsubishi Electric were each mentioned first in two of the four answers.

Among smart thermostat brands in New Zealand in September 2026

Who do people search for more?

Mitsubishi Electric, about 10 searches for every 1 for Honeywell

Mitsubishi Electric 720 searchesHoneywell 70 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Honeywell in 2 of 5Mitsubishi Electric in 2 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Honeywell first in 2Mitsubishi Electric first in 2

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Top smart thermostat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honeywell was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Mitsubishi Electric was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Honeywell and Mitsubishi Electric were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Google Nest1st
  2. ecobee2nd
  3. Mitsubishi Electric3rd
  4. Daikin4th
  5. Honeywell4th
  6. tado4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Nest4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ecobee3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Daikin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mitsubishi Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honeywell2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • tado2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smart thermostat brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Honeywell or Mitsubishi Electric more popular in search?

This chart shows how often people search Google for Honeywell and Mitsubishi Electric by name. Each line represents a brand's share of searches for all six smart thermostat brands we track, month by month, from searches in New Zealand.

Honeywell and Mitsubishi Electric among smart thermostat brands in New Zealand, by month

Share of searches by month for Mitsubishi Electric, Honeywell. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle NestDaikinMitsubishi ElectricHoneywelltadoecobee
Oct 202554.6%30.7%11.8%1.5%0.82%0.66%
Nov 202555.7%29.8%12.2%0.97%0.69%0.69%
Dec 202559.8%27.2%10.1%0.98%0.98%0.84%
Jan 202653.8%32%11%1.1%1.1%1.1%
Feb 202645.8%37.5%14.1%1.1%0.8%0.64%
Mar 202644.9%37.7%14%1.4%1.1%0.8%
Apr 202648%32.7%15.8%1.7%0.79%0.95%
May 202652.4%31.7%13.6%1.2%0.55%0.55%
Jun 202653.1%31.2%13%1.2%0.65%0.91%
Jul 202643%38.1%15.8%1.4%0.79%0.79%
Aug 202647.1%37.2%11.4%1.7%0.79%1.7%
Sep 202644.8%37.1%14.3%1.4%1.4%0.99%

How has the Honeywell and Mitsubishi Electric comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand smart thermostat brands in September 2026?

2 changes
  1. In September 2026, Mitsubishi Electric gained share of searches among smart thermostat brands in New Zealand, from 11.4% to 14.3%.

  2. In September 2026, Honeywell rose from 5th to 4th among smart thermostat brands in New Zealand.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Honeywell’s and Mitsubishi Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Honeywell

1 branded search term

  • honeywell thermostat

Mitsubishi Electric

1 branded search term

  • mitsubishi electric

How the Brand Demand Index is measured

Other head-to-heads among smart thermostat brands

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