Brandwave

Hanmer Springs Thermal Pools vs Wairakei Terraces:Which is more popular by branded search in New Zealand?

In August 2026, Wairakei Terraces had more branded searches than Hanmer Springs Thermal Pools among hot pools in New Zealand. Wairakei Terraces was estimated to have 21K branded searches compared to Hanmer Springs Thermal Pools’ 9.9K, and held a 24.4% Share of Search versus Hanmer Springs Thermal Pools’ 11.5%.

Share of Search among hot pools in New Zealand in August 2026Which is more popular in search, Hanmer Springs Thermal Pools or Wairakei Terraces?
Hanmer Springs Thermal Pools11.5%9.9K searches
vs
Wairakei Terraces24.4%21K searches
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Which is more popular in search, Hanmer Springs Thermal Pools or Wairakei Terraces?

Compare the geothermal and hot pool complexes New Zealanders and visitors soak in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hanmer Springs Thermal Pools and Wairakei Terraces among hot pools in New Zealand, by month

Share of Search by month for Wairakei Terraces, Hanmer Springs Thermal Pools. The figures are in the table below the chart.

View monthly share of search table
MonthPolynesian SpaWairakei TerracesOnsen Hot PoolsWaikite Valley Thermal PoolsHanmer Springs Thermal PoolsTekapo Springs
Oct 202532%23%12.9%13.7%11.7%6.8%
Nov 202537.5%20.6%10.7%13.7%10.7%6.8%
Dec 202538.4%24.2%7.3%13.5%11%5.6%
Jan 202631.9%25.6%9.3%13.5%12.9%6.8%
Feb 202634.9%26.2%9.7%11.8%11.3%6.1%
Mar 202634.6%22.4%10%14.9%12%6%
Apr 202632.3%22.9%11.5%15.9%11.9%5.6%
May 202634.1%21.6%14.6%13.6%10.3%5.8%
Jun 202629.9%20.9%19.3%11.9%10.5%7.5%
Jul 202632.2%23.1%12.2%15.7%9.6%7.1%
Aug 202628.9%24.4%15.1%11.6%11.5%8.5%
Sep 2026——————

How has the Hanmer Springs Thermal Pools and Wairakei Terraces comparison changed over the last 12 months?

How did search popularity change for New Zealand hot pools in August 2026?

  1. In August 2026, Hanmer Springs Thermal Pools gained estimated Share of Search among hot pools in New Zealand, from 9.6% to 11.5%.

  2. In August 2026, Wairakei Terraces gained estimated Share of Search among hot pools in New Zealand, from 23.1% to 24.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Hanmer Springs Thermal Pools’ and Wairakei Terraces’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hanmer Springs Thermal Pools

6 branded search terms

  • hanmer springs hot pools
  • hanmer springs hot pools deals
  • hanmer springs thermal pools
  • hanmer springs thermal pools amuri avenue hanmer springs
  • hanmer springs thermal pools deals
  • hanmersprings co nz

Wairakei Terraces

18 branded search terms

  • bookme wairakei terraces
  • grabone wairakei terraces
  • wairakei terraces
  • wairakei terraces & thermal health spa
  • wairakei terraces accommodation
  • wairakei terraces and thermal health spa
  • wairakei terraces bookme
  • wairakei terraces deals
  • wairakei terraces grab one
  • wairakei terraces hot pools
  • wairakei terraces near me
  • wairakei terraces opening hours
  • wairakei terraces prices
  • wairakei terraces spa
  • wairakei terraces thermal hot pools
  • wairakei terraces thermal pools
  • wairakei terraces walkway
  • wairakeiterraces

How the Brand Demand Index is measured

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