Brandwave

Hanmer Springs Thermal Pools vs Polynesian Spa:Which is more popular by branded search in New Zealand?

In August 2026, Polynesian Spa had more branded searches than Hanmer Springs Thermal Pools among hot pools in New Zealand. Polynesian Spa was estimated to have 24.8K branded searches compared to Hanmer Springs Thermal Pools’ 9.9K, and held a 28.9% Share of Search versus Hanmer Springs Thermal Pools’ 11.5%.

Share of Search among hot pools in New Zealand in August 2026Which is more popular in search, Hanmer Springs Thermal Pools or Polynesian Spa?
Hanmer Springs Thermal Pools11.5%9.9K searches
vs
Polynesian Spa28.9%24.8K searches
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Which is more popular in search, Hanmer Springs Thermal Pools or Polynesian Spa?

Compare the geothermal and hot pool complexes New Zealanders and visitors soak in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hanmer Springs Thermal Pools and Polynesian Spa among hot pools in New Zealand, by month

Share of Search by month for Polynesian Spa, Hanmer Springs Thermal Pools. The figures are in the table below the chart.

View monthly share of search table
MonthPolynesian SpaWairakei TerracesOnsen Hot PoolsWaikite Valley Thermal PoolsHanmer Springs Thermal PoolsTekapo Springs
Oct 202532%23%12.9%13.7%11.7%6.8%
Nov 202537.5%20.6%10.7%13.7%10.7%6.8%
Dec 202538.4%24.2%7.3%13.5%11%5.6%
Jan 202631.9%25.6%9.3%13.5%12.9%6.8%
Feb 202634.9%26.2%9.7%11.8%11.3%6.1%
Mar 202634.6%22.4%10%14.9%12%6%
Apr 202632.3%22.9%11.5%15.9%11.9%5.6%
May 202634.1%21.6%14.6%13.6%10.3%5.8%
Jun 202629.9%20.9%19.3%11.9%10.5%7.5%
Jul 202632.2%23.1%12.2%15.7%9.6%7.1%
Aug 202628.9%24.4%15.1%11.6%11.5%8.5%
Sep 2026——————

How has the Hanmer Springs Thermal Pools and Polynesian Spa comparison changed over the last 12 months?

How did search popularity change for New Zealand hot pools in August 2026?

  1. In August 2026, Hanmer Springs Thermal Pools gained estimated Share of Search among hot pools in New Zealand, from 9.6% to 11.5%.

  2. In August 2026, Polynesian Spa lost estimated Share of Search among hot pools in New Zealand, from 32.2% to 28.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Hanmer Springs Thermal Pools’ and Polynesian Spa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hanmer Springs Thermal Pools

6 branded search terms

  • hanmer springs hot pools
  • hanmer springs hot pools deals
  • hanmer springs thermal pools
  • hanmer springs thermal pools amuri avenue hanmer springs
  • hanmer springs thermal pools deals
  • hanmersprings co nz

Polynesian Spa

18 branded search terms

  • bookme polynesian spa
  • polynesian spa
  • polynesian spa bookme
  • polynesian spa deals
  • polynesian spa deluxe lake spa
  • polynesian spa discount
  • polynesian spa family pool
  • polynesian spa hours
  • polynesian spa massage
  • polynesian spa near me
  • polynesian spa opening hours
  • polynesian spa prices
  • polynesian spa private pool
  • polynesian spa reviews
  • polynesian spa tickets
  • polynesianspa
  • polynesianspa co nz
  • the polynesian spa

How the Brand Demand Index is measured

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