Grammarly vs ProWritingAid:Which is more popular by branded search in New Zealand?
In August 2026, Grammarly had more branded searches than ProWritingAid among writing assistants in New Zealand. Grammarly was estimated to have 54.3K branded searches compared to ProWritingAid’s 320, and held a 56.2% Share of Search versus ProWritingAid’s 0.33%.
Follow Grammarly vs ProWritingAid and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Grammarly or ProWritingAid?
Compare the grammar and AI writing tools New Zealanders write with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Grammarly, ProWritingAid. The figures are in the table below the chart.
View monthly share of search table
| Month | Grammarly | QuillBot | Hemingway Editor | Wordtune | ProWritingAid |
|---|---|---|---|---|---|
| Oct 2025 | 57.3% | 41.4% | 0.45% | 0.43% | 0.45% |
| Nov 2025 | 62.4% | 36% | 0.51% | 0.55% | 0.55% |
| Dec 2025 | 66.2% | 31.7% | 0.58% | 0.75% | 0.75% |
| Jan 2026 | 68.4% | 29.4% | 0.75% | 0.65% | 0.82% |
| Feb 2026 | 63.8% | 34.6% | 0.7% | 0.46% | 0.51% |
| Mar 2026 | 56.4% | 42.6% | 0.42% | 0.29% | 0.29% |
| Apr 2026 | 60.2% | 38.6% | 0.54% | 0.36% | 0.38% |
| May 2026 | 55.5% | 43.3% | 0.51% | 0.32% | 0.32% |
| Jun 2026 | 57.7% | 41.1% | 0.53% | 0.31% | 0.37% |
| Jul 2026 | 62.3% | 36.1% | 0.57% | 0.47% | 0.55% |
| Aug 2026 | 56.2% | 42.6% | 0.45% | 0.34% | 0.33% |
| Sep 2026 | — | — | — | — | — |
How has the Grammarly and ProWritingAid comparison changed over the last 12 months?
3 findings
- Grammarly was ahead of ProWritingAid in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Grammarly’s estimated Share of Search among writing assistants in New Zealand moved from 57.3% to 56.2%, and its estimated monthly branded searches moved from 63.6K to 54.3K.
- Across the 11 months ending August 2026, ProWritingAid’s estimated Share of Search among writing assistants in New Zealand moved from 0.45% to 0.33%, and its estimated monthly branded searches moved from 500 to 320.
How did search popularity change for New Zealand writing assistants in August 2026?
2 changes
In August 2026, Grammarly lost estimated Share of Search among writing assistants in New Zealand, from 62.3% to 56.2%.
In August 2026, ProWritingAid fell from 4th to 5th among writing assistants in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Grammarly’s and ProWritingAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Grammarly
20 branded search terms
- grammarly
- grammarly checker
- grammarly com
- grammarly correct
- grammarly cost
- grammarly for chrome
- grammarly for mac
- grammarly for microsoft word
- grammarly for windows
- grammarly for word
- grammarly free
- grammarly grammar
- grammarly grammar check
- grammarly nz
- grammarly online
- grammarly proofreading
- grammarly student discount
- grammarly web
- grammarly writing
- my grammarly
ProWritingAid
3 branded search terms
- prowritingaid
- prowritingaid com
- prowritingaid online
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.