Brandwave

Grammarly vs Hemingway Editor:Which is more popular by branded search in New Zealand?

In August 2026, Grammarly had more branded searches than Hemingway Editor among writing assistants in New Zealand. Grammarly was estimated to have 54.3K branded searches compared to Hemingway Editor’s 430, and held a 56.2% Share of Search versus Hemingway Editor’s 0.45%.

Share of Search among writing assistants in New Zealand in August 2026Which is more popular in search, Grammarly or Hemingway Editor?
Grammarly56.2%54.3K searches
vs
Hemingway Editor0.45%430 searches

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Which is more popular in search, Grammarly or Hemingway Editor?

Compare the grammar and AI writing tools New Zealanders write with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grammarly and Hemingway Editor among writing assistants in New Zealand, by month

Share of Search by month for Grammarly, Hemingway Editor. The figures are in the table below the chart.

View monthly share of search table
MonthGrammarlyQuillBotHemingway EditorWordtuneProWritingAid
Oct 202557.3%41.4%0.45%0.43%0.45%
Nov 202562.4%36%0.51%0.55%0.55%
Dec 202566.2%31.7%0.58%0.75%0.75%
Jan 202668.4%29.4%0.75%0.65%0.82%
Feb 202663.8%34.6%0.7%0.46%0.51%
Mar 202656.4%42.6%0.42%0.29%0.29%
Apr 202660.2%38.6%0.54%0.36%0.38%
May 202655.5%43.3%0.51%0.32%0.32%
Jun 202657.7%41.1%0.53%0.31%0.37%
Jul 202662.3%36.1%0.57%0.47%0.55%
Aug 202656.2%42.6%0.45%0.34%0.33%
Sep 2026—————

How has the Grammarly and Hemingway Editor comparison changed over the last 12 months?

How did search popularity change for New Zealand writing assistants in August 2026?

  1. In August 2026, Grammarly lost estimated Share of Search among writing assistants in New Zealand, from 62.3% to 56.2%.

  2. Estimated monthly branded searches for Hemingway Editor in New Zealand fell 14% over 11 measured months, from 500 to 430 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Grammarly’s and Hemingway Editor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grammarly

20 branded search terms

  • grammarly
  • grammarly checker
  • grammarly com
  • grammarly correct
  • grammarly cost
  • grammarly for chrome
  • grammarly for mac
  • grammarly for microsoft word
  • grammarly for windows
  • grammarly for word
  • grammarly free
  • grammarly grammar
  • grammarly grammar check
  • grammarly nz
  • grammarly online
  • grammarly proofreading
  • grammarly student discount
  • grammarly web
  • grammarly writing
  • my grammarly

Hemingway Editor

5 branded search terms

  • hemingway app
  • hemingway editor
  • hemingway editor online
  • hemingwayapp com
  • hemingwayeditor

How the Brand Demand Index is measured

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