Brandwave

Gramado's vs Number 11 at Wairau River:Which is more popular in New Zealand?

In October 2026, Gramado's had more branded searches than Number 11 at Wairau River among Blenheim and Marlborough restaurants in New Zealand. Gramado's had about 650 branded searches, while Number 11 at Wairau River had 80. Gramado's made up 18.9% of all Blenheim and Marlborough restaurant searches we track, and Number 11 at Wairau River accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about Blenheim and Marlborough restaurants, Gramado's appeared in all three answers and Number 11 at Wairau River in two. Gramado's was mentioned before Number 11 at Wairau River in every answer.

Among Blenheim and Marlborough restaurants in New Zealand in October 2026

Who do people search for more?

Gramado's, about 8 searches for every 1 for Number 11 at Wairau River

Gramado's 650 searchesNumber 11 at Wairau River 80 searches

Who does AI mention more?

Gramado's, mentioned in every answer we collected

Gramado's in 3 of 3Number 11 at Wairau River in 2 of 3

Who does AI recommend more?

Gramado's, named ahead of Number 11 at Wairau River in every answer

Gramado's first in 3Number 11 at Wairau River never first

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Top Blenheim and Marlborough restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, Gramado's appeared in all three answers. Number 11 at Wairau River was mentioned in two out of three: in two of the three ChatGPT answers. Gramado's was listed before Number 11 at Wairau River in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Arbour1st
  2. Gramado's2nd
  3. Harvest Restaurant3rd
  4. Oak & Ivy4th
  5. Number 11 at Wairau River5th
  6. Raupō–
  7. Scotch Wine Bar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Blenheim and Marlborough restaurants

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Gramado's or Number 11 at Wairau River more popular in search?

This chart shows how often people search Google for Gramado's and Number 11 at Wairau River by name. Each line represents a brand's share of searches for all seven Blenheim and Marlborough restaurants we track, month by month, from searches in New Zealand.

Gramado's and Number 11 at Wairau River among Blenheim and Marlborough restaurants in New Zealand, by month

Share of searches by month for Gramado's, Number 11 at Wairau River. The figures are in the table below the chart.

View monthly share of searches table
MonthHarvest RestaurantRaupōGramado'sOak & IvyScotch Wine BarArbourNumber 11 at Wairau River
Nov 202528.8%9.5%18.5%25.9%8.8%5.9%2.5%
Dec 202533.6%14.6%14.6%19.7%10.2%4.8%2.5%
Jan 202639.5%11.8%17.8%13.2%8.2%6.8%2.7%
Feb 202633.1%11.7%18.2%14.1%10.1%10.1%2.8%
Mar 202633.6%14.2%20.4%12%10.6%7.1%2.1%
Apr 202628.6%18.9%24%10.1%10.6%5.9%1.8%
May 202623.9%19.1%24.6%11.5%14.4%5.3%1.2%
Jun 202620.5%19.7%23.9%11.1%14%9.7%1.1%
Jul 202614.1%17%34.1%13%12%8%1.8%
Aug 202622.6%21.6%24.5%13.8%10%5.6%1.9%
Sep 202623.3%23.6%21.7%14.2%10.7%4.9%1.6%
Oct 202629.1%20.1%18.9%12.8%11.6%5.2%2.3%

How has branded search for Gramado's and Number 11 at Wairau River changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Blenheim and Marlborough restaurants in October 2026?

2 changes
  1. In October 2026, Number 11 at Wairau River gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 1.6% to 2.3%.

  2. In October 2026, Gramado's lost share of searches among Blenheim and Marlborough restaurants in New Zealand, from 21.7% to 18.9%.

How are Gramado's’ and Number 11 at Wairau River’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Gramado's’ and Number 11 at Wairau River’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gramado's

3 branded search terms

  • gramados
  • gramados blenheim
  • gramados restaurant

Number 11 at Wairau River

2 branded search terms

  • number 11 wairau river
  • wairau river restaurant

How the Brand Demand Index is measured

Other head-to-heads among Blenheim and Marlborough restaurants

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