Goode PR vs Impact PR:Which is more popular by branded search in New Zealand?
In August 2026, Impact PR had more branded searches than Goode PR among auckland pR agencies in New Zealand. Impact PR was estimated to have 60 branded searches compared to Goode PR’s 20, and held a 10.5% Share of Search versus Goode PR’s 3.5%.
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Which is more popular in search, Goode PR or Impact PR?
Compare Auckland pR agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Impact PR, Goode PR. The figures are in the table below the chart.
View monthly share of search table
| Month | Undertow Media | Wright Communications | Impact PR | Boyd PR | Goode PR |
|---|---|---|---|---|---|
| Oct 2025 | 45.2% | 16.1% | 19.4% | 8.1% | 11.3% |
| Nov 2025 | 50% | 20% | 14% | 10% | 6% |
| Dec 2025 | 45% | 22.5% | 15% | 12.5% | 5% |
| Jan 2026 | 50% | 17.4% | 15.2% | 6.5% | 10.9% |
| Feb 2026 | 58.6% | 15.5% | 12.1% | 6.9% | 6.9% |
| Mar 2026 | 60.3% | 14.3% | 11.1% | 7.9% | 6.3% |
| Apr 2026 | 53.4% | 13.8% | 13.8% | 8.6% | 10.3% |
| May 2026 | 54.7% | 9.4% | 15.6% | 10.9% | 9.4% |
| Jun 2026 | 56.7% | 16.7% | 11.7% | 8.3% | 6.7% |
| Jul 2026 | 56.7% | 10% | 16.7% | 11.7% | 5% |
| Aug 2026 | 61.4% | 15.8% | 10.5% | 8.8% | 3.5% |
| Sep 2026 | — | — | — | — | — |
How has the Goode PR and Impact PR comparison changed over the last 12 months?
3 findings
- Impact PR was ahead of Goode PR in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Goode PR’s estimated Share of Search among auckland pR agencies in New Zealand moved from 11.3% to 3.5%, and its estimated monthly branded searches moved from 70 to 20.
- Across the 11 months ending August 2026, Impact PR’s estimated Share of Search among auckland pR agencies in New Zealand moved from 19.4% to 10.5%, and its estimated monthly branded searches moved from 120 to 60.
How did search popularity change for New Zealand auckland pR agencies in August 2026?
3 changes
In August 2026, Wright Communications overtook Impact PR to rank 2nd among auckland pR agencies in New Zealand, at 15.8%.
In August 2026, Impact PR lost estimated Share of Search among auckland pR agencies in New Zealand, from 16.7% to 10.5%.
In August 2026, Goode PR lost estimated Share of Search among auckland pR agencies in New Zealand, from 5% to 3.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Goode PR’s and Impact PR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.