Brandwave

Glad vs Rubbermaid:Which is more popular?

In September 2026, Rubbermaid had more branded searches than Glad among meal prep containers brands in New Zealand. Rubbermaid had about 170 branded searches, while Glad had 70. Rubbermaid made up 2.4% of all meal prep containers brand searches we track, and Glad accounted for 1%. When we asked ChatGPT and Google AI Overviews about meal prep containers brands, neither Glad nor Rubbermaid appeared in any of the five answers.

Among meal prep containers brands in New Zealand in September 2026

Who do people search for more?

Rubbermaid, about 2 searches for every 1 for Glad

Rubbermaid 170 searchesGlad 70 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Glad in 0 of 5Rubbermaid in 0 of 5

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Top meal prep containers brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Glad nor Rubbermaid showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sistema1st
  2. Glasslock2nd
  3. Pyrex3rd
  4. Rubbermaid–
  5. Glad–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sistema5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Glasslock3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pyrex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rubbermaid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Glad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about meal prep containers brands

5 answers

  • Asked ChatGPT

    “Which meal prep containers brand should I buy in New Zealand?”

    1. 1Glasslock
    2. 2Sistema
    3. 3Pyrex

  • Asked ChatGPT

    “What are the best meal prep containers brands in New Zealand?”

    1. 1Sistema
    2. 2Pyrex
    3. 3Glasslock

  • Asked ChatGPT

    “What's the best meal prep containers brand in New Zealand for meal prep lunches?”

    1. 1Sistema
    2. 2Glasslock

  • Searched Google, AI Overview

    “meal prep containers nz”

    1. 1Sistema

  • Searched Google, AI Overview

    “food storage containers nz”

    1. 1Sistema

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Glad or Rubbermaid more popular in search?

This chart shows how often people search Google for Glad and Rubbermaid by name. Each line represents a brand's share of searches for all five meal prep containers brands we track, month by month, from searches in New Zealand.

Glad and Rubbermaid among meal prep containers brands in New Zealand, by month

Share of searches by month for Rubbermaid, Glad. The figures are in the table below the chart.

View monthly share of searches table
MonthSistemaPyrexRubbermaidGladGlasslock
Oct 202586.6%8.6%3.1%1%0.73%
Nov 202586.3%8.8%3.1%1%0.75%
Dec 202586.2%9.7%2.8%0.67%0.67%
Jan 202688.6%7.5%2.7%0.52%0.73%
Feb 202687%9.2%2.2%0.9%0.64%
Mar 202685.2%10.4%2.5%1.3%0.58%
Apr 202686.8%8.8%2.5%1%0.75%
May 202685.6%10.6%2.1%1%0.73%
Jun 202685.6%10.1%2.4%1.3%0.7%
Jul 202687%9.4%2.2%0.92%0.39%
Aug 202686.9%9.2%2.7%0.89%0.38%
Sep 202685.6%10.4%2.4%1%0.58%

How has the Glad and Rubbermaid comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand meal prep containers brands in September 2026?

1 change

  1. Estimated monthly branded searches for Rubbermaid in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Glad’s and Rubbermaid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Glad

2 branded search terms

  • glad bags
  • gladwrap

Rubbermaid

1 branded search term

  • rubbermaid

How the Brand Demand Index is measured

Other head-to-heads among meal prep containers brands

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