Brandwave

Gallagher Insurance vs NZbrokers:Which is more popular by branded search in New Zealand?

In August 2026, Gallagher Insurance had more branded searches than NZbrokers among insurance brokers in New Zealand. Gallagher Insurance was estimated to have 14.3K branded searches compared to NZbrokers’ 70, and held a 72.1% Share of Search versus NZbrokers’ 0.35%.

Share of Search among insurance brokers in New Zealand in August 2026Which is more popular in search, Gallagher Insurance or NZbrokers?
Gallagher Insurance72.1%14.3K searches
vs
NZbrokers0.35%70 searches

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Which is more popular in search, Gallagher Insurance or NZbrokers?

Compare the insurance brokers New Zealand businesses and households insure through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gallagher Insurance and NZbrokers among insurance brokers in New Zealand, by month

Share of Search by month for Gallagher Insurance, NZbrokers. The figures are in the table below the chart.

View monthly share of search table
MonthGallagher InsuranceAonRothburyMarshCrombie LockwoodNZbrokers
Oct 202573.9%9.6%9.4%2.7%3.6%0.77%
Nov 202571.8%10.9%8.9%3.6%4%0.86%
Dec 202572.5%10.6%9.5%3.3%3.7%0.33%
Jan 202671.4%12.4%9%3.4%3.5%0.36%
Feb 202672.2%11.6%9%3.4%3.4%0.36%
Mar 202669.5%12.5%10%4.2%3.5%0.34%
Apr 202668.2%12.5%10.9%3.9%4.1%0.42%
May 202672.3%10.4%9.4%4.4%3.1%0.36%
Jun 202671.9%10.7%9.2%4.8%3%0.35%
Jul 202672.4%11.3%9%4%3%0.26%
Aug 202672.1%12.1%8.9%3.9%2.7%0.35%
Sep 2026——————

How has the Gallagher Insurance and NZbrokers comparison changed over the last 12 months?

How did search popularity change for New Zealand insurance brokers in August 2026?

  1. Estimated monthly branded searches for NZbrokers in New Zealand fell 58.8% over 11 measured months, from 170 to 70 in August 2026.

  2. Estimated monthly branded searches for Gallagher Insurance in New Zealand fell 12.6% over 11 measured months, from 16.4K to 14.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Gallagher Insurance’s and NZbrokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gallagher Insurance

52 branded search terms

  • aj gallagher insurance
  • aj gallagher insurance brokers
  • ajg insurance
  • ajg insurance agency
  • ajg insurance broker
  • ajg nz
  • ajg.co.nz
  • arthur g gallagher insurance
  • arthur gallagher insurance
  • arthur gallagher insurance brokers
  • arthur gallagher insurance company
  • arthur j gallagher insurance
  • arthur j gallagher insurance agency
  • arthur j gallagher insurance brokers
  • arthur j gallagher insurance company
  • gallagher boat insurance
  • gallagher car insurance
  • gallagher health insurance
  • gallagher home insurance
  • gallagher insurance
  • gallagher insurance agency
  • gallagher insurance and risk management
  • gallagher insurance ashburton
  • gallagher insurance auckland
  • gallagher insurance blenheim
  • gallagher insurance broker
  • gallagher insurance christchurch
  • gallagher insurance company
  • gallagher insurance dunedin
  • gallagher insurance hamilton
  • gallagher insurance invercargill
  • gallagher insurance kaitaia
  • gallagher insurance napier
  • gallagher insurance nelson
  • gallagher insurance new plymouth
  • gallagher insurance new zealand
  • gallagher insurance nz
  • gallagher insurance palmerston north
  • gallagher insurance quote
  • gallagher insurance risk management
  • gallagher insurance services
  • gallagher insurance taupo
  • gallagher insurance tauranga
  • gallagher insurance timaru
  • gallagher insurance wanaka
  • gallagher insurance wellington
  • gallagher insurance whangarei
  • gallagher landlord insurance
  • gallagher life insurance
  • gallagher pet insurance
  • gallagher travel insurance
  • gallagherinsurance

NZbrokers

1 branded search term

  • nzbrokers

How the Brand Demand Index is measured

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