Brandwave

Frollo vs Sorted:Which is more popular by branded search in New Zealand?

In August 2026, Sorted had more branded searches than Frollo among budgeting apps in New Zealand. Sorted was estimated to have 4.8K branded searches compared to Frollo’s 280, and held a 45.5% Share of Search versus Frollo’s 2.7%.

Share of Search among budgeting apps in New Zealand in August 2026Which is more popular in search, Frollo or Sorted?
Frollo2.7%280 searches
vs
Sorted45.5%4.8K searches

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Which is more popular in search, Frollo or Sorted?

Compare the budgeting and money management apps New Zealanders track spending with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Frollo and Sorted among budgeting apps in New Zealand, by month

Share of Search by month for Sorted, Frollo. The figures are in the table below the chart.

View monthly share of search table
MonthSortedPocketSmithYNABMonarch MoneyFrollo
Oct 202542.1%43%11.4%1.7%1.8%
Nov 202542.6%44%9.9%1.3%2.3%
Dec 202537.7%49%9.8%1.4%2.1%
Jan 202638.5%48.9%9.3%1.8%1.5%
Feb 202638.6%48.5%8.7%2.8%1.4%
Mar 202637.7%47%10.6%2.5%2.1%
Apr 202638.7%47.7%9.1%2.8%1.8%
May 202641.6%43.6%9.8%3.2%1.8%
Jun 202640.3%42.1%10.8%5%1.8%
Jul 202640.5%43.6%9.8%4.5%1.8%
Aug 202645.5%39.6%8%4.2%2.7%
Sep 2026—————

How has the Frollo and Sorted comparison changed over the last 12 months?

  • Sorted was ahead of Frollo in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Frollo’s estimated Share of Search among budgeting apps in New Zealand moved from 1.8% to 2.7%, and its estimated monthly branded searches moved from 170 to 280.
  • Across the 11 months ending August 2026, Sorted’s estimated Share of Search among budgeting apps in New Zealand moved from 42.1% to 45.5%, and its estimated monthly branded searches moved from 4K to 4.8K.

How did search popularity change for New Zealand budgeting apps in August 2026?

  1. In August 2026, Sorted overtook PocketSmith to take the highest estimated Share of Search among budgeting apps in New Zealand, at 45.5%.

  2. In August 2026, Frollo gained estimated Share of Search among budgeting apps in New Zealand, from 1.8% to 2.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Frollo’s and Sorted’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Frollo

3 branded search terms

  • frollo
  • frollo budget
  • frollo budgeting app

Sorted

5 branded search terms

  • get sorted nz
  • sorted budget
  • sorted budgeting app
  • sorted money
  • sorted nz

How the Brand Demand Index is measured

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