Brandwave

Forsyth Barr vs Tiger Brokers:Which is more popular by branded search in New Zealand?

In August 2026, Forsyth Barr had more branded searches than Tiger Brokers among investment platforms in New Zealand. Forsyth Barr was estimated to have 13.2K branded searches compared to Tiger Brokers’ 1.6K, and held an 8.3% Share of Search versus Tiger Brokers’ 1%.

Share of Search among investment platforms in New Zealand in August 2026Which is more popular in search, Forsyth Barr or Tiger Brokers?
Forsyth Barr8.3%13.2K searches
vs
Tiger Brokers1%1.6K searches

Follow Forsyth Barr vs Tiger Brokers and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Forsyth Barr or Tiger Brokers?

Retail investing platforms and brokers serving New Zealand investors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Forsyth Barr and Tiger Brokers among investment platforms in New Zealand, by month

Share of Search by month for Forsyth Barr, Tiger Brokers. The figures are in the table below the chart.

View monthly share of search table
MonthSharesiesHatchCraigs Investment PartnersInvestNowForsyth BarrJardenTiger BrokersSnowball EffectStake
Oct 202551.6%21.3%9%8.6%6.3%0.93%1.5%0.23%0.5%
Nov 202548.8%19.8%10.9%9.9%7.4%1.1%1.4%0.39%0.34%
Dec 202545.5%22.3%10.2%11.1%8%0.91%1.3%0.3%0.36%
Jan 202651%20.3%9.3%10.2%6.2%0.78%1.6%0.27%0.31%
Feb 202650.3%17.2%11.3%10.1%7.5%1.3%1.4%0.6%0.31%
Mar 202649%18.2%11.1%9.8%8.6%1.3%1.3%0.48%0.29%
Apr 202648.2%19.3%10.8%11.8%6.9%0.93%1.3%0.39%0.3%
May 202648.5%20.1%10.3%11.9%5.9%1%1.6%0.39%0.31%
Jun 202648.4%20%9.9%11.9%6.9%0.76%1.6%0.32%0.27%
Jul 202644.6%18.5%11.7%13.4%8.1%1.8%1.4%0.36%0.26%
Aug 202647.3%16%11.8%11.6%8.3%3%1%0.46%0.34%
Sep 2026—————————

How has the Forsyth Barr and Tiger Brokers comparison changed over the last 12 months?

How did search popularity change for New Zealand investment platforms in August 2026?

  1. Forsyth Barr’s estimated Share of Search among investment platforms in New Zealand has gained ground for 3 months in a row, from 5.9% to 8.3% in August 2026.

  2. Estimated monthly branded searches for Tiger Brokers in New Zealand fell 50.2% over 11 measured months, from 3.2K to 1.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Forsyth Barr’s and Tiger Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Forsyth Barr

21 branded search terms

  • forsyth barr
  • forsyth barr auckland
  • forsyth barr christchurch
  • forsyth barr co nz
  • forsyth barr events
  • forsyth barr fees
  • forsyth barr hamilton
  • forsyth barr investment
  • forsyth barr investment funds
  • forsyth barr investment services
  • forsyth barr investments
  • forsyth barr kiwisaver
  • forsyth barr ltd
  • forsyth barr managed funds
  • forsyth barr near me
  • forsyth barr nz
  • forsyth barr stadium events
  • forsyth barr stadium parking
  • forsyth barr stadium tickets
  • forsyth barr tauranga
  • forsyth barr wellington

Tiger Brokers

5 branded search terms

  • tiger brokers
  • tiger brokers new zealand
  • tiger brokers nz
  • tiger brokers shares
  • tiger brokers stocks

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.