Brandwave

First Table vs ResDiary:Which is more popular by branded search in New Zealand?

In August 2026, First Table had more branded searches than ResDiary among restaurant booking platforms in New Zealand. First Table was estimated to have 82.2K branded searches compared to ResDiary’s 930, and held a 96.7% Share of Search versus ResDiary’s 1.1%.

Share of Search among restaurant booking platforms in New Zealand in August 2026Which is more popular in search, First Table or ResDiary?
First Table96.7%82.2K searches
vs
ResDiary1.1%930 searches

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Which is more popular in search, First Table or ResDiary?

Compare the restaurant booking apps New Zealand diners reserve tables with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

First Table and ResDiary among restaurant booking platforms in New Zealand, by month

Share of Search by month for First Table, ResDiary. The figures are in the table below the chart.

View monthly share of search table
MonthFirst TableOpenTableResDiarySevenRoomsDish Cult
Oct 202596.4%1.6%1.5%0.33%0.12%
Nov 202596.4%1.5%1.5%0.49%0.07%
Dec 202595.8%2%1.5%0.49%0.1%
Jan 202696.4%2%1.1%0.4%0.08%
Feb 202697%1.7%0.91%0.34%0.11%
Mar 202696.4%2%1.1%0.35%0.08%
Apr 202696.6%1.9%1.1%0.35%0.05%
May 202697%1.7%0.93%0.29%0.07%
Jun 202696.8%1.7%1.2%0.34%0.05%
Jul 202697.4%1.4%0.94%0.28%0.04%
Aug 202696.7%1.7%1.1%0.41%0.05%
Sep 2026—————

How has the First Table and ResDiary comparison changed over the last 12 months?

How did search popularity change for New Zealand restaurant booking platforms in August 2026?

  1. In August 2026, First Table lost estimated Share of Search among restaurant booking platforms in New Zealand, from 97.4% to 96.7%.

  2. Estimated monthly branded searches for ResDiary in New Zealand fell 11.4% over 11 measured months, from 1.1K to 930 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using First Table’s and ResDiary’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

First Table

18 branded search terms

  • book first table
  • first table
  • first table au
  • first table lower hutt
  • first table near me
  • first table nz
  • first table one tree grill
  • first table reservations
  • first table richmond
  • first table sylvia park
  • first table upper hutt
  • first table voucher
  • firsttable
  • firsttable co nz
  • firsttable nz
  • my first table
  • one tree grill first table
  • strawberry fare first table

ResDiary

7 branded search terms

  • resdiary
  • resdiary book a table
  • resdiary com
  • resdiary near me
  • resdiary nz
  • resdiary reservations
  • resdiary restaurant booking

How the Brand Demand Index is measured

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