Fergus vs Kickserv:Which is more popular in New Zealand?
In September 2026, Fergus had more branded searches than Kickserv among field service management platforms in New Zealand. Fergus had about 830 branded searches, while Kickserv had 10. Fergus made up 8.3% of all field service management platform searches we track, and Kickserv accounted for 0.1%. When we asked ChatGPT and Google AI Overviews about field service management platforms, Fergus appeared in three of the five answers and Kickserv in none.
Who do people search for more?
Fergus, about 83 searches for every 1 for Kickserv
Who does AI mention more?
Fergus, mentioned in 3 of 5 answers, Kickserv in 0
Who does AI recommend more?
Fergus, the only one of the two named
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Top field service management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fergus was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Kickserv did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about field service management platforms
5 answers
Asked ChatGPT
“Which field service management platform should I use in New Zealand?”
Asked ChatGPT
“What are the best field service management platforms in New Zealand?”
Asked ChatGPT
“What's the best field service management platform in New Zealand for trades jobs?”
Searched Google, AI Overview
“field service management software”
Searched Google, AI Overview
“job scheduling software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Fergus or Kickserv more popular in search?
This chart shows how often people search Google for Fergus and Kickserv by name. Each line represents a brand's share of searches for all nine field service management platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Fergus, Kickserv. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fergus | Kickserv |
|---|---|---|
| Nov 2025 | 9.9% | 0.11% |
| Dec 2025 | 8.7% | 0.15% |
| Jan 2026 | 8% | 0.11% |
| Feb 2026 | 9.4% | 0.1% |
| Mar 2026 | 7.4% | 0.08% |
| Apr 2026 | 6.7% | 0.2% |
| May 2026 | 7.5% | 0.09% |
| Jun 2026 | 7.9% | 0.1% |
| Jul 2026 | 8.3% | 0.1% |
| Aug 2026 | 2.7% | 0.04% |
| Sep 2026 | 8.3% | 0.1% |
| Oct 2026 | — | — |
How has branded search for Fergus and Kickserv changed in New Zealand over the last 12 months?
3 findings
- Fergus was ahead of Kickserv in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Fergus’ share of searches among field service management platforms in New Zealand moved from 9.9% to 8.3%, and its estimated monthly branded searches moved from 880 to 830.
- Across the 11 months ending September 2026, Kickserv’s share of searches among field service management platforms in New Zealand moved from 0.11% to 0.1%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand field service management platforms in September 2026?
1 change
In September 2026, Fergus gained share of searches among field service management platforms in New Zealand, from 2.7% to 8.3%.
How are Fergus’ and Kickserv’s branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Fergus’ and Kickserv’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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