EziBuy vs Yours Clothing:Which is more popular by branded search in New Zealand?
In August 2026, EziBuy had more branded searches than Yours Clothing among plus-size fashion retailers in New Zealand. EziBuy was estimated to have 1.8K branded searches compared to Yours Clothing’s 560, and held a 2.9% Share of Search versus Yours Clothing’s 0.91%.
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Which is more popular in search, EziBuy or Yours Clothing?
Compare the plus-size fashion stores New Zealand women shop. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for EziBuy, Yours Clothing. The figures are in the table below the chart.
View monthly share of search table
| Month | City Chic | Taking Shape | EziBuy | Yours Clothing |
|---|---|---|---|---|
| Oct 2025 | 55.8% | 37.7% | 5.5% | 1.1% |
| Nov 2025 | 55.9% | 37.8% | 5.4% | 0.87% |
| Dec 2025 | 53.3% | 41.3% | 4.7% | 0.73% |
| Jan 2026 | 57.9% | 36.6% | 4.8% | 0.79% |
| Feb 2026 | 53.8% | 41.3% | 3.8% | 1% |
| Mar 2026 | 55.5% | 39.1% | 4.3% | 1.1% |
| Apr 2026 | 55.5% | 39.1% | 4.4% | 0.98% |
| May 2026 | 54.1% | 41.2% | 3.7% | 0.94% |
| Jun 2026 | 54.3% | 41.7% | 3% | 0.94% |
| Jul 2026 | 58.9% | 37% | 3.3% | 0.86% |
| Aug 2026 | 59.4% | 36.8% | 2.9% | 0.91% |
| Sep 2026 | — | — | — | — |
How has the EziBuy and Yours Clothing comparison changed over the last 12 months?
3 findings
- EziBuy was ahead of Yours Clothing in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, EziBuy’s estimated Share of Search among plus-size fashion retailers in New Zealand moved from 5.5% to 2.9%, and its estimated monthly branded searches moved from 3.6K to 1.8K.
- Across the 11 months ending August 2026, Yours Clothing’s estimated Share of Search among plus-size fashion retailers in New Zealand moved from 1.1% to 0.91%, and its estimated monthly branded searches moved from 690 to 560.
How did search popularity change for New Zealand plus-size fashion retailers in August 2026?
2 changes
Estimated monthly branded searches for EziBuy in New Zealand fell 50.6% over 11 measured months, from 3.6K to 1.8K in August 2026.
Estimated monthly branded searches for Yours Clothing in New Zealand fell 18.8% over 11 measured months, from 690 to 560 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using EziBuy’s and Yours Clothing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
EziBuy
11 branded search terms
- ezibuy
- ezibuy clothing
- ezibuy com
- ezibuy curve
- ezibuy dresses
- ezibuy home
- ezibuy near me
- ezibuy nz
- ezibuy online
- ezibuy plus size
- ezibuy swimwear
Yours Clothing
11 branded search terms
- yours clothing
- yours clothing aus
- yours clothing curve
- yours clothing near me
- yours clothing nz
- yours clothing online
- yours clothing plus size
- yoursclothing
- yoursclothing com
- yoursclothing nz
- yoursclothing plus size
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.