Escapade vs Escapism:Which is more popular by branded search in New Zealand?
In August 2026, Escapade had more branded searches than Escapism among auckland escape rooms in New Zealand. Escapade was estimated to have 200 branded searches compared to Escapism’s 70, and held a 5.7% Share of Search versus Escapism’s 2%.
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Which is more popular in search, Escapade or Escapism?
Compare the Auckland escape room venues groups book for team events and nights out. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Escapade, Escapism. The figures are in the table below the chart.
View monthly share of search table
| Month | Escape Masters | Escape HQ | Escapade | Escapism |
|---|---|---|---|---|
| Oct 2025 | 71.4% | 17% | 7.8% | 3.9% |
| Nov 2025 | 63.5% | 29.2% | 5.3% | 2% |
| Dec 2025 | 62.1% | 31.6% | 3.9% | 2.4% |
| Jan 2026 | 58% | 33.9% | 4.7% | 3.4% |
| Feb 2026 | 61.9% | 30.8% | 4.5% | 2.8% |
| Mar 2026 | 65.8% | 27.1% | 5.3% | 1.9% |
| Apr 2026 | 58.8% | 33.2% | 5.1% | 2.8% |
| May 2026 | 54.9% | 37.4% | 4.3% | 3.4% |
| Jun 2026 | 59.7% | 31.9% | 6.1% | 2.2% |
| Jul 2026 | 57.2% | 32.7% | 7.3% | 2.8% |
| Aug 2026 | 46.3% | 46% | 5.7% | 2% |
| Sep 2026 | — | — | — | — |
How has the Escapade and Escapism comparison changed over the last 12 months?
3 findings
- Escapade was ahead of Escapism in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Escapade’s estimated Share of Search among auckland escape rooms in New Zealand moved from 7.8% to 5.7%, and its estimated monthly branded searches moved from 220 to 200.
- Across the 11 months ending August 2026, Escapism’s estimated Share of Search among auckland escape rooms in New Zealand moved from 3.9% to 2%, and its estimated monthly branded searches moved from 110 to 70.
How did search popularity change for New Zealand auckland escape rooms in August 2026?
2 changes
In August 2026, Escapade lost estimated Share of Search among auckland escape rooms in New Zealand, from 7.3% to 5.7%.
In August 2026, Escapism lost estimated Share of Search among auckland escape rooms in New Zealand, from 2.8% to 2%.
How each brand is measured
Brandwave collects information about searches that people make online using Escapade’s and Escapism’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.