Englefield vs Robertson Bathware:Which is more popular in New Zealand?
In October 2026, Englefield and Robertson Bathware were level in searches among plumbing and bathroom merchants in New Zealand, with an estimated 1.5K versus 1.6K branded searches, at 3% and 3.1% of the total. When we asked ChatGPT and Google AI Overviews about plumbing and bathroom merchants, Robertson Bathware appeared in four of the five answers and Englefield in one. Robertson Bathware was mentioned before Englefield in every answer.
Who do people search for more?
Robertson Bathware and Englefield are searched for about as often as each other.
Who does AI mention more?
Robertson Bathware, mentioned in 4 of 5 answers, Englefield in 1
Who does AI recommend more?
Robertson Bathware, named ahead of Englefield in every answer
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Top plumbing and bathroom merchants in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Robertson Bathware was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Englefield was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Robertson Bathware was listed before Englefield in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mico5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Robertson Bathware4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Plumbline3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Reece3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Plumbing World2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Chesters Plumbing & Bathroom Centre2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Plumbing Plus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Englefield1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Methven1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about plumbing and bathroom merchants
5 answers
Asked ChatGPT
“Which plumbing or bathroom merchant should I shop at in New Zealand?”
Asked ChatGPT
“What are the best plumbing and bathroom merchants in New Zealand?”
Asked ChatGPT
“What's the best plumbing or bathroom merchant in New Zealand for a bathroom renovation?”
Searched Google, AI Overview
“bathroom supplies nz”
Searched Google, AI Overview
“bathroom fittings nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Englefield or Robertson Bathware more popular in search?
This chart shows how often people search Google for Englefield and Robertson Bathware by name. Each line represents a brand's share of searches for all nine plumbing and bathroom merchant brands we track, month by month, from searches in New Zealand.
Share of searches by month for Robertson Bathware, Englefield. The figures are in the table below the chart.
View monthly share of searches table
| Month | Plumbing World | Chesters Plumbing & Bathroom Centre | Mico | Plumbline | Plumbing Plus | Reece | Robertson Bathware | Englefield | Methven |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 42.4% | 18.6% | 15.3% | 5.4% | 3.8% | 5.4% | 3% | 3.5% | 2.5% |
| Dec 2025 | 42.1% | 18.6% | 18.2% | 4.4% | 4.2% | 4.4% | 3% | 2.7% | 2.5% |
| Jan 2026 | 44.7% | 16% | 16% | 4.7% | 4% | 4.7% | 3.2% | 3.6% | 3% |
| Feb 2026 | 43.4% | 19% | 15.5% | 4.6% | 3.7% | 4.6% | 3.1% | 3.6% | 2.6% |
| Mar 2026 | 47.1% | 16.9% | 14% | 5% | 4% | 4.1% | 3.2% | 3.2% | 2.4% |
| Apr 2026 | 43.3% | 19% | 15.9% | 4.6% | 3.6% | 3.6% | 3.6% | 3.5% | 2.8% |
| May 2026 | 43% | 18.8% | 15.6% | 5.5% | 3.4% | 3.6% | 3.6% | 3.5% | 2.9% |
| Jun 2026 | 42.8% | 18.7% | 15.6% | 5.5% | 3.9% | 3.6% | 3.6% | 3.5% | 2.8% |
| Jul 2026 | 42.3% | 18.5% | 15.4% | 5.4% | 3.8% | 4.5% | 3.6% | 3% | 3.5% |
| Aug 2026 | 42.3% | 18.5% | 15.4% | 5.4% | 3.8% | 4.5% | 3.6% | 3.6% | 2.9% |
| Sep 2026 | 42.5% | 18.6% | 15.5% | 5.4% | 3.7% | 4.5% | 3.6% | 3.5% | 2.7% |
| Oct 2026 | 43.8% | 19.2% | 15.4% | 5.6% | 3.7% | 3.7% | 3.1% | 3% | 2.5% |
How has branded search for Englefield and Robertson Bathware changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 5 times in the 12 months ending October 2026: Robertson Bathware took it in December 2025, Englefield took it in January 2026, Robertson Bathware took it in March 2026, Englefield took it in August 2026, Robertson Bathware took it in September 2026.
- Across the 12 months ending October 2026, Englefield’s share of searches among plumbing and bathroom merchants in New Zealand moved from 3.5% to 3%, and its estimated monthly branded searches moved from 1.9K to 1.5K.
- Across the 12 months ending October 2026, Robertson Bathware’s share of searches among plumbing and bathroom merchants in New Zealand moved from 3% to 3.1%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for New Zealand plumbing and bathroom merchants in October 2026?
1 change
In October 2026, Englefield lost share of searches among plumbing and bathroom merchants in New Zealand, from 3.5% to 3%.
How are Englefield’s and Robertson Bathware’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Englefield’s and Robertson Bathware’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Englefield
6 branded search terms
- englefield
- englefield bathroom
- englefield bidet
- englefield evora
- englefield valencia
- englefield vanity
Robertson Bathware
1 branded search term
- robertson bathware
Other head-to-heads among plumbing and bathroom merchants
- Plumbing World vs Chesters Plumbing & Bathroom Centre: compare popularity
- Plumbing World vs Mico: compare popularity
- Plumbing World vs Plumbline: compare popularity
- Plumbing World vs Plumbing Plus: compare popularity
- Chesters Plumbing & Bathroom Centre vs Mico: compare popularity
- Chesters Plumbing & Bathroom Centre vs Plumbline: compare popularity
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