Embra vs Roquette Restaurant & Bar:Which is more popular?
In September 2026, Embra had more branded searches than Roquette Restaurant & Bar among Taupō restaurants in New Zealand. Embra had about 1,600 branded searches, while Roquette Restaurant & Bar had 1,000. Embra made up 17.2% of all Taupō restaurant searches we track, and Roquette Restaurant & Bar accounted for 10.8%. When we asked ChatGPT and Google AI Overviews about Taupō restaurants, Embra appeared in all three answers and Roquette Restaurant & Bar in two. Embra was mentioned before Roquette Restaurant & Bar in two out of three answers.
Who do people search for more?
Embra, about 60% more searches than Roquette Restaurant & Bar
Who does AI mention more?
Embra, mentioned in every answer we collected
Who does AI recommend more?
Embra, named ahead of Roquette Restaurant & Bar in 2 of 3 answers
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Top Taupō restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Embra appeared in all three answers. Roquette Restaurant & Bar was mentioned in two out of three: in two of the three ChatGPT answers. Embra was listed before Roquette Restaurant & Bar in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Embra3 of 3Named in 3 of 3 ChatGPT answers
Plateau2 of 3Named in 2 of 3 ChatGPT answers- The Bistro2 of 3Named in 2 of 3 ChatGPT answers
- Roquette Restaurant & Bar2 of 3Named in 2 of 3 ChatGPT answers
Brantry Eatery1 of 3Named in 1 of 3 ChatGPT answers
The Bistro Taupo0 of 3Named in 0 of 3 ChatGPT answers
Vine Eatery0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Taupō restaurants
3 answers
Asked ChatGPT
“Which restaurant should I go to in Taupō, New Zealand?”
Asked ChatGPT
“What are the best restaurants in Taupō, New Zealand?”
Asked ChatGPT
“What's the best restaurant in Taupō, New Zealand for a nice meal?”
Searched Google, AI Overview
“restaurants taupo”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“taupo dining”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Embra or Roquette Restaurant & Bar more popular in search?
This chart shows how often people search Google for Embra and Roquette Restaurant & Bar by name. Each line represents a brand's share of searches for all seven Taupō restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Embra, Roquette Restaurant & Bar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brantry Eatery | Plateau | Embra | The Bistro | Roquette Restaurant & Bar | The Bistro Taupo | Vine Eatery |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.9% | 17.4% | 16.3% | 16.3% | 10.2% | 9.1% | 1.9% |
| Nov 2025 | 31% | 15.4% | 17.1% | 17.1% | 9% | 8% | 2.3% |
| Dec 2025 | 30.4% | 13.4% | 23.2% | 15.5% | 10.3% | 5.4% | 1.9% |
| Jan 2026 | 32.6% | 12.6% | 17.7% | 17.7% | 9.8% | 7.7% | 2% |
| Feb 2026 | 34.7% | 11.8% | 16% | 19.3% | 8.7% | 7.8% | 1.8% |
| Mar 2026 | 31.9% | 13.2% | 18.5% | 18.5% | 7.7% | 8.1% | 2.1% |
| Apr 2026 | 31.8% | 13.3% | 17.2% | 17.2% | 9% | 9.5% | 2% |
| May 2026 | 27.5% | 18.8% | 17.3% | 14% | 10.8% | 9.3% | 2.4% |
| Jun 2026 | 24% | 23.2% | 17.4% | 11.7% | 11.7% | 9.3% | 2.5% |
| Jul 2026 | 26.8% | 21.1% | 16.5% | 13.4% | 10.3% | 8.9% | 3% |
| Aug 2026 | 28.9% | 20.1% | 15.3% | 11.8% | 10.4% | 10.5% | 3.1% |
| Sep 2026 | 25.7% | 18.4% | 17.2% | 14% | 10.8% | 10.6% | 3.3% |
How has the Embra and Roquette Restaurant & Bar comparison changed over the last 12 months?
3 findings
- Embra was ahead of Roquette Restaurant & Bar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Embra’s share of searches among Taupō restaurants in New Zealand moved from 16.3% to 17.2%, and its estimated monthly branded searches held steady at 1.6K.
- Across the 12 months ending September 2026, Roquette Restaurant & Bar’s share of searches among Taupō restaurants in New Zealand moved from 10.2% to 10.8%, and its estimated monthly branded searches held steady at 1K.
How did search popularity change for New Zealand Taupō restaurants in September 2026?
2 changes
In September 2026, Embra gained share of searches among Taupō restaurants in New Zealand, from 15.3% to 17.2%.
In September 2026, Roquette Restaurant & Bar rose from 6th to 5th among Taupō restaurants in New Zealand.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Embra’s and Roquette Restaurant & Bar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Embra
1 branded search term
- embra
Roquette Restaurant & Bar
1 branded search term
- roquette restaurant & bar
Other head-to-heads among Taupō restaurants

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