Ekos vs Tonkin + Taylor:Which is more popular?
In September 2026, Tonkin + Taylor had more branded searches than Ekos among environmental and carbon consultants in New Zealand. Tonkin + Taylor had about 3,610 branded searches, while Ekos had 210. Tonkin + Taylor made up 66.4% of all environmental and carbon consultant searches we track, and Ekos accounted for 3.9%. When we asked ChatGPT and Google AI Overviews about environmental and carbon consultants, Tonkin + Taylor appeared in two of the five answers and Ekos in none.
Who do people search for more?
Tonkin + Taylor, about 17 searches for every 1 for Ekos
Who does AI mention more?
Tonkin + Taylor, mentioned in 2 of 5 answers, Ekos in 0
Who does AI recommend more?
Tonkin + Taylor, the only one of the two named
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Top environmental and carbon consultants in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tonkin + Taylor was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ekos did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Toitū Envirocare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
thinkstep-anz3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Tonkin + Taylor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pattle Delamore Partners2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oxygen Consulting2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Morphum Environmental0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ekos0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about environmental and carbon consultants
5 answers
Asked ChatGPT
“Which environmental and carbon consultant should I hire in New Zealand?”
Asked ChatGPT
“What are the best environmental and carbon consultants in New Zealand?”
Asked ChatGPT
“What's the best environmental and carbon consultant in New Zealand for a sustainability report?”
Searched Google, AI Overview
“environmental consultants nz”
Searched Google, AI Overview
“carbon accounting consultants”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Ekos or Tonkin + Taylor more popular in search?
This chart shows how often people search Google for Ekos and Tonkin + Taylor by name. Each line represents a brand's share of searches for all seven environmental and carbon consultants we track, month by month, from searches in New Zealand.
Share of searches by month for Tonkin + Taylor, Ekos. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tonkin + Taylor | Morphum Environmental | Pattle Delamore Partners | Ekos | Toitū Envirocare | thinkstep-anz | Oxygen Consulting |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.8% | 15.7% | 7.8% | 3% | 6.9% | 1.2% | 1.6% |
| Nov 2025 | 66.9% | 14.8% | 8% | 2.6% | 4.8% | 1.3% | 1.7% |
| Dec 2025 | 69.7% | 13.3% | 6.9% | 2.6% | 4% | 1.4% | 2% |
| Jan 2026 | 69.6% | 14.8% | 5% | 2.2% | 5% | 1.2% | 2.2% |
| Feb 2026 | 73.7% | 10.9% | 5% | 2.3% | 5.4% | 1.2% | 1.5% |
| Mar 2026 | 69.8% | 12.6% | 5.8% | 2.7% | 6.2% | 1.1% | 1.7% |
| Apr 2026 | 75.8% | 11.1% | 4.1% | 2.9% | 3.6% | 0.86% | 1.5% |
| May 2026 | 65.9% | 16.9% | 6.7% | 3.8% | 4.7% | 0.91% | 0.91% |
| Jun 2026 | 71.1% | 12.9% | 7.1% | 2.7% | 4.2% | 0.81% | 1.1% |
| Jul 2026 | 69.1% | 15.3% | 6.7% | 2.7% | 4.1% | 1.1% | 1.1% |
| Aug 2026 | 72.2% | 13.1% | 4.8% | 2.8% | 5.2% | 0.93% | 0.93% |
| Sep 2026 | 66.4% | 17.1% | 6.6% | 3.9% | 3.9% | 1.3% | 0.92% |
How has the Ekos and Tonkin + Taylor comparison changed over the last 12 months?
3 findings
- Tonkin + Taylor was ahead of Ekos in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ekos’ share of searches among environmental and carbon consultants in New Zealand moved from 3% to 3.9%, and its estimated monthly branded searches moved from 170 to 210.
- Across the 12 months ending September 2026, Tonkin + Taylor’s share of searches among environmental and carbon consultants in New Zealand moved from 63.8% to 66.4%, and its estimated monthly branded searches held steady at 3.6K.
How did search popularity change for New Zealand environmental and carbon consultants in September 2026?
2 changes
In September 2026, Ekos overtook Toitū Envirocare to rank 4th among environmental and carbon consultants in New Zealand, with 3.9% of the searches.
In September 2026, Tonkin + Taylor lost share of searches among environmental and carbon consultants in New Zealand, from 72.2% to 66.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Ekos’ and Tonkin + Taylor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ekos
1 branded search term
- ekos
Tonkin + Taylor
2 branded search terms
- tonkin taylor
- tonkintaylor
Other head-to-heads among environmental and carbon consultants
- Tonkin + Taylor vs Morphum Environmental: compare popularity
- Tonkin + Taylor vs Pattle Delamore Partners: compare popularity
- Tonkin + Taylor vs Toitū Envirocare: compare popularity
- Morphum Environmental vs Pattle Delamore Partners: compare popularity
- Morphum Environmental vs Ekos: compare popularity
- Morphum Environmental vs Toitū Envirocare: compare popularity
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