Egmont Honey vs Manuka Health:Which is more popular by branded search in New Zealand?
In August 2026, Egmont Honey had more branded searches than Manuka Health among manuka honey brands in New Zealand. Egmont Honey was estimated to have 1.7K branded searches compared to Manuka Health’s 1.6K, and held an 11.8% Share of Search versus Manuka Health’s 11.1%.
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Which is more popular in search, Egmont Honey or Manuka Health?
Compare the manuka honey brands New Zealanders and visitors buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Egmont Honey, Manuka Health. The figures are in the table below the chart.
View monthly share of search table
| Month | Comvita | Arataki Honey | Manuka Doctor | Egmont Honey | Manuka Health | Airborne Honey | Steens |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.9% | 19.5% | 16.5% | 10% | 10.2% | 6.2% | 1.7% |
| Nov 2025 | 40.7% | 18.3% | 14.5% | 11.6% | 8.5% | 4.9% | 1.4% |
| Dec 2025 | 29.6% | 22.6% | 20.6% | 10.4% | 10.1% | 4.7% | 1.9% |
| Jan 2026 | 25.3% | 22.1% | 27.1% | 10% | 8.1% | 5.9% | 1.6% |
| Feb 2026 | 32.7% | 17.7% | 21.9% | 9.8% | 11.1% | 4.8% | 2% |
| Mar 2026 | 32.9% | 16.3% | 22.8% | 9.4% | 9.9% | 6.7% | 2% |
| Apr 2026 | 32.2% | 20% | 13.8% | 15.5% | 10.8% | 5.4% | 2.5% |
| May 2026 | 34.8% | 18.6% | 17.1% | 9.9% | 11% | 6.2% | 2.3% |
| Jun 2026 | 32% | 20% | 18% | 10.4% | 11.8% | 5.6% | 2.3% |
| Jul 2026 | 32.4% | 21.5% | 15.8% | 10.5% | 11% | 7.1% | 1.7% |
| Aug 2026 | 33.4% | 22.3% | 14% | 11.8% | 11.1% | 5.7% | 1.7% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Egmont Honey and Manuka Health comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Egmont Honey took it in November 2025, Manuka Health took it in February 2026, Egmont Honey took it in April 2026, Manuka Health took it in May 2026, Egmont Honey took it in August 2026.
- Across the 11 months ending August 2026, Egmont Honey’s estimated Share of Search among manuka honey brands in New Zealand moved from 10% to 11.8%, and its estimated monthly branded searches moved from 1.3K to 1.7K.
- Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among manuka honey brands in New Zealand moved from 10.2% to 11.1%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
How did search popularity change for New Zealand manuka honey brands in August 2026?
2 changes
In August 2026, Egmont Honey overtook Manuka Health to rank 4th among manuka honey brands in New Zealand, at 11.8%.
Estimated monthly branded searches for Manuka Health in New Zealand rose 21.2% over 11 measured months, from 1.3K to 1.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Egmont Honey’s and Manuka Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Egmont Honey
9 branded search terms
- egmont honey
- egmont honey gift shop
- egmont honey limited
- egmont honey manuka honey
- egmont honey near me
- egmont honey new zealand
- egmont honey nz
- egmont honey shop
- egmonthoney
Manuka Health
11 branded search terms
- manuka health
- manuka health honey
- manuka health near me
- manuka health nz
- manuka health propolis
- manuka health royal jelly
- manuka health toothpaste
- manuka health umf
- manukahealth
- manukahealth co nz
- manukahealth nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.