DeWalt vs Paslode:Which is more popular?
In September 2026, DeWalt had more branded searches than Paslode among cordless roofing nailer brands in New Zealand. DeWalt had about 4,990 branded searches, while Paslode had 720. DeWalt made up 19.1% of all cordless roofing nailer brand searches we track, and Paslode accounted for 2.8%. When we asked ChatGPT and Google AI Overviews about cordless roofing nailer brands, DeWalt appeared in all five answers and Paslode in three. DeWalt was mentioned before Paslode in four out of five answers.
Who do people search for more?
DeWalt, about 7 searches for every 1 for Paslode
Who does AI mention more?
DeWalt, mentioned in every answer we collected
Who does AI recommend more?
DeWalt, named ahead of Paslode in 4 of 5 answers
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Top cordless roofing nailer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, DeWalt appeared in all five answers. Paslode was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was listed before Paslode in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HiKOKI3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Paslode3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cordless roofing nailer brands
5 answers
Asked ChatGPT
“Which cordless roofing nailer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best cordless roofing nailer brands in New Zealand?”
Asked ChatGPT
“What's the best cordless roofing nailer brand in New Zealand for roofing jobs?”
Searched Google, AI Overview
“battery roofing nailer”
Searched Google, AI Overview
“cordless roofing nailer brands nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is DeWalt or Paslode more popular in search?
This chart shows how often people search Google for DeWalt and Paslode by name. Each line represents a brand's share of searches for all six cordless roofing nailer brands we track, month by month, from searches in New Zealand.
Share of searches by month for DeWalt, Paslode. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Ryobi | DeWalt | HiKOKI | Milwaukee | Paslode |
|---|---|---|---|---|---|---|
| Oct 2025 | 34.2% | 29.3% | 18.8% | 7.4% | 5.8% | 4.5% |
| Nov 2025 | 27.9% | 35.9% | 22% | 5.6% | 5.9% | 2.6% |
| Dec 2025 | 30.8% | 39.7% | 17.5% | 4.8% | 5.3% | 1.9% |
| Jan 2026 | 33.9% | 34.9% | 19% | 5.6% | 4.5% | 2.2% |
| Feb 2026 | 35.3% | 29.8% | 20.4% | 5.6% | 6.1% | 2.8% |
| Mar 2026 | 32.6% | 32.7% | 19.5% | 6.5% | 5.7% | 3.1% |
| Apr 2026 | 35.3% | 30.1% | 19.8% | 5.8% | 6.1% | 2.8% |
| May 2026 | 36.8% | 25.7% | 20.9% | 6% | 7.7% | 2.9% |
| Jun 2026 | 33.9% | 25% | 23.6% | 7.1% | 7.1% | 3.2% |
| Jul 2026 | 36.3% | 25.8% | 21% | 7.7% | 6.3% | 2.9% |
| Aug 2026 | 31.6% | 27.4% | 20.7% | 7.8% | 10% | 2.5% |
| Sep 2026 | 34.8% | 29.8% | 19.1% | 7.5% | 6.1% | 2.8% |
How has the DeWalt and Paslode comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Paslode in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among cordless roofing nailer brands in New Zealand moved from 18.8% to 19.1%, and its estimated monthly branded searches moved from 4.2K to 5K.
- Across the 12 months ending September 2026, Paslode’s share of searches among cordless roofing nailer brands in New Zealand moved from 4.5% to 2.8%, and its estimated monthly branded searches moved from 1K to 720.
How did search popularity change for New Zealand cordless roofing nailer brands in September 2026?
2 changes

In September 2026, DeWalt lost share of searches among cordless roofing nailer brands in New Zealand, from 20.7% to 19.1%.

Estimated monthly branded searches for Paslode in New Zealand fell 28% over 12 measured months, from 1K to 720 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using DeWalt’s and Paslode’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among cordless roofing nailer brands

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