Décor vs Lock&Lock:Which is more popular by branded search in New Zealand?
In August 2026, Décor had more branded searches than Lock&Lock among food storage brands in New Zealand. Décor was estimated to have 430 branded searches compared to Lock&Lock’s 160, and held a 1.4% Share of Search versus Lock&Lock’s 0.5%.
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Which is more popular in search, Décor or Lock&Lock?
Compare the lunchbox and food storage brands New Zealanders pack food in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Décor, Lock&Lock. The figures are in the table below the chart.
View monthly share of search table
| Month | Sistema | Tupperware | Décor | Lock&Lock |
|---|---|---|---|---|
| Oct 2025 | 70.4% | 27.8% | 1.3% | 0.56% |
| Nov 2025 | 71% | 27.4% | 1.1% | 0.53% |
| Dec 2025 | 71.1% | 27.2% | 1.1% | 0.59% |
| Jan 2026 | 75.7% | 22.5% | 1.4% | 0.51% |
| Feb 2026 | 73.5% | 24.7% | 1.3% | 0.54% |
| Mar 2026 | 69.8% | 28.2% | 1.4% | 0.66% |
| Apr 2026 | 70.8% | 27.3% | 1.3% | 0.64% |
| May 2026 | 71.6% | 26.3% | 1.5% | 0.68% |
| Jun 2026 | 68.7% | 29.1% | 1.6% | 0.6% |
| Jul 2026 | 72.2% | 25.4% | 1.7% | 0.74% |
| Aug 2026 | 50.5% | 47.6% | 1.4% | 0.5% |
| Sep 2026 | — | — | — | — |
How has the Décor and Lock&Lock comparison changed over the last 12 months?
3 findings
- Décor was ahead of Lock&Lock in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Décor’s estimated Share of Search among food storage brands in New Zealand moved from 1.3% to 1.4%, and its estimated monthly branded searches moved from 250 to 430.
- Across the 11 months ending August 2026, Lock&Lock’s estimated Share of Search among food storage brands in New Zealand moved from 0.56% to 0.5%, and its estimated monthly branded searches moved from 110 to 160.
How did search popularity change for New Zealand food storage brands in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Décor’s and Lock&Lock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Décor
4 branded search terms
- decor containers
- decor food storage
- decor glass containers
- decor lunch box
Lock&Lock
11 branded search terms
- lock and lock
- lock&lock
- lock&lock containers
- lock&lock food storage
- lock&lock lunch box
- lock&lock near me
- lockandlock
- lockandlock containers
- locklock
- locklock containers
- locklock lunch box
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.