Daily Bread vs Pembroke Patisserie:Which is more popular by branded search in New Zealand?
In August 2026, Pembroke Patisserie had more branded searches than Daily Bread among artisan bakeries and patisseries in New Zealand. Pembroke Patisserie was estimated to have 6.6K branded searches compared to Daily Bread’s 5.5K, and held a 7.8% Share of Search versus Daily Bread’s 6.4%.
Follow Daily Bread vs Pembroke Patisserie and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Daily Bread or Pembroke Patisserie?
Compare the artisan bakeries, bagel shops and patisseries New Zealanders queue for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Pembroke Patisserie, Daily Bread. The figures are in the table below the chart.
View monthly share of search table
| Month | The Gateau House | Best Ugly Bagels | Grizzly Baked Goods | Bluebells Cakery | Mor Bakery | Pembroke Patisserie | Daily Bread | Miann |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.8% | 19% | 14.3% | 9.8% | 7.8% | 7.8% | 5.4% | 3.1% |
| Nov 2025 | 25.4% | 21.9% | 16.7% | 9.1% | 7.5% | 11.2% | 5.3% | 3% |
| Dec 2025 | 27.4% | 19.8% | 17.9% | 7.9% | 6.6% | 12% | 5.9% | 2.6% |
| Jan 2026 | 23.6% | 24.8% | 15.2% | 8.4% | 6.8% | 12.4% | 6.1% | 2.7% |
| Feb 2026 | 21.2% | 22.2% | 16.7% | 9.2% | 7.5% | 13.6% | 7.4% | 2.3% |
| Mar 2026 | 24.9% | 21.8% | 16.3% | 8.8% | 7.3% | 10.9% | 7% | 3% |
| Apr 2026 | 25.2% | 18.3% | 20.2% | 7.7% | 7.4% | 11.1% | 7.2% | 2.9% |
| May 2026 | 26.7% | 19.3% | 17.5% | 11.7% | 7.8% | 6.4% | 7% | 3.6% |
| Jun 2026 | 25.9% | 19.3% | 17.1% | 11.9% | 7.7% | 6.2% | 7.2% | 4.7% |
| Jul 2026 | 22.7% | 19.7% | 18.1% | 10% | 9.9% | 6.6% | 6.7% | 6.2% |
| Aug 2026 | 26.5% | 19% | 14.3% | 11.6% | 9.6% | 7.8% | 6.4% | 4.8% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Daily Bread and Pembroke Patisserie comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Daily Bread took it in May 2026, Pembroke Patisserie took it in August 2026.
- Across the 11 months ending August 2026, Daily Bread’s estimated Share of Search among artisan bakeries and patisseries in New Zealand moved from 5.4% to 6.4%, and its estimated monthly branded searches moved from 4.6K to 5.5K.
- Across the 11 months ending August 2026, Pembroke Patisserie’s estimated Share of Search among artisan bakeries and patisseries in New Zealand held steady at 7.8%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for New Zealand artisan bakeries and patisseries in August 2026?
2 changes
In August 2026, Pembroke Patisserie overtook Daily Bread to rank 6th among artisan bakeries and patisseries in New Zealand, at 7.8%.
Estimated monthly branded searches for Daily Bread in New Zealand rose 19.2% over 11 measured months, from 4.6K to 5.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Daily Bread’s and Pembroke Patisserie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Daily Bread
10 branded search terms
- daily bread auckland
- daily bread bakery
- daily bread bakery lower hutt
- daily bread bread
- daily bread cafe
- daily bread federal street
- daily bread lower hutt
- daily bread near me
- daily bread nz
- daily bread sourdough
Pembroke Patisserie
2 branded search terms
- pembroke patisserie
- pembroke patisserie near me
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.