Brandwave

CyberGhost vs Proton VPN:Which is more popular by branded search in New Zealand?

In August 2026, CyberGhost had more branded searches than Proton VPN among VPN services in New Zealand. CyberGhost was estimated to have 240 branded searches compared to Proton VPN’s 10, and held a 2.1% Share of Search versus Proton VPN’s 0.09%.

Share of Search among VPN services in New Zealand in August 2026Which is more popular in search, CyberGhost or Proton VPN?
CyberGhost2.1%240 searches
vs
Proton VPN0.09%10 searches

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Which is more popular in search, CyberGhost or Proton VPN?

Compare the VPN services New Zealanders use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CyberGhost and Proton VPN among VPN services in New Zealand, by month

Share of Search by month for CyberGhost, Proton VPN. The figures are in the table below the chart.

View monthly share of search table
MonthNordVPNSurfsharkExpressVPNCyberGhostProton VPN
Oct 202572%22.6%1.9%3.5%0.07%
Nov 202571.7%22.4%2.1%3.7%0.14%
Dec 202571.8%22.8%2.3%3%0.15%
Jan 202672.5%22%2.5%2.9%0.14%
Feb 202675.1%19.7%2.5%2.5%0.15%
Mar 202676.1%19%2.3%2.5%0.15%
Apr 202675.3%19.9%2.6%2.1%0.15%
May 202675.3%19.4%2.7%2.5%0.15%
Jun 202676%18.8%2.6%2.5%0.06%
Jul 202675.8%18.6%3.4%2.1%0.14%
Aug 202672.8%22.4%2.6%2.1%0.09%
Sep 2026—————

How has the CyberGhost and Proton VPN comparison changed over the last 12 months?

  • CyberGhost was ahead of Proton VPN in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, CyberGhost’s estimated Share of Search among VPN services in New Zealand moved from 3.5% to 2.1%, and its estimated monthly branded searches moved from 490 to 240.
  • Across the 11 months ending August 2026, Proton VPN’s estimated Share of Search among VPN services in New Zealand moved from 0.07% to 0.09%, and its estimated monthly branded searches held steady at 10.

How did search popularity change for New Zealand VPN services in August 2026?

  1. Estimated monthly branded searches for CyberGhost in New Zealand fell 51% over 11 measured months, from 490 to 240 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CyberGhost’s and Proton VPN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CyberGhost

5 branded search terms

  • cyberghost
  • cyberghost app
  • cyberghost free trial
  • cyberghost new zealand
  • cyberghostvpn com

Proton VPN

2 branded search terms

  • proton vpn new zealand
  • protonvpn com

How the Brand Demand Index is measured

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